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Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter

B&H # FOGND.9S72 Mfr # BF 72-SEND.9GHD
Temporarily out of stock
Free Expedited Shipping
You Pay: $72.00
Product Highlights
  • Soft Edge
  • Made to Highest Technical Standards
  • Excellent Choice for HD Broadcasting
  • Optically Pure
  • High Quality Schott Glass

Formatt Graduated Neutral Density HD Filters enable the shooter to adjust exposure without affecting color balance. Exposure can be increased by 1, 2, 3 or 4 stops to suit individual situations.

Often it is necessary or desirable to balance the light intensity in one part of a scene with another. This is especially true in situations where you don't have total light control, as in bright contrasty landscapes. Exposing for the foreground will produce a washed-out, over-exposed sky while exposing for the sky will leave the foreground dark and under-exposed. This filter enables cloud detail to be kept correctly exposed in the picture.

Soft/hard indicates the degree of transition.

A standard set of ND's is 0.3, 0.6, 0.9 and 1.2. This represents 1 to 4 stops of light reduction 1

Neutral Density Filters Have Four Main Uses

To enable slow shutter speeds to be used, especially with high speed films, to record movement in subjects such as waterfalls, clouds, or cars
To decrease depth of field by allowing wider apertures to be used, which helps separate subjects from their background
To decrease the effective ISO of high speed film (above ISO 400) and allow it to be used outdoors in bright situations
To allow cine and video cameras (which have fixed shutter speeds) to film subjects such as snow, sand or other bright scenes which could cause overexposure

Neutral Density Factors

ND.3 (exposure adjustment = 1 stop, reduces ISO 1/2)
ND.6 (exposure adjustment = 2 stops, reduces ISO 1/4)
ND.9 (exposure adjustment = 3 stops, reduces ISO 1/8)
ND1.2 (exposure adjustment = 4 stops, reduces ISO 1/16)

Formatt Grads are Available in Four Types

Soft Edge - Half clear, half colored with a smooth transition to full density. Generally used with medium to wide angle lenses
Hard Edge - Half clear, half colored with a definite less subtle transition. For use with long focal length lenses
Razor Edge - As hard edge but with a solid transition line for shooting corners of buildings, knife-edge horizons or when a very bold transition is required
Blender - The grad line is right at one edge of the filter so the color change runs from top to bottom. Perfect for irregular objects and skylines
Type Graduated Neutral Density
Size 72mm
Grade 0.9
Filter Factor 3-stops - Reduces ISO 1/8
Multi-Coated Not Applicable
Rotating Yes
Effect Balanced light intensity from one part of a scene to another
Application Nature, Travel, Outdoor photography; to maintain light control, as in bright contrasty landscapes; i.e. bright sky, dark foreground
Color Temperature Not Applicable
Construction Schott-Desag B270 Crown Optical Glass
Front Filter Thread Size None
Front Lens Cap Size 72mm
Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter
  • One-Year Warranty
  • REVIEW SNAPSHOT®

    by PowerReviews
    Formatt Hitech72mm Graduated Neutral Density (ND) 0.9 Filter
     
    4.5

    (based on 11 reviews)

    Ratings Distribution

    • 5 Stars

       

      (7)

    • 4 Stars

       

      (3)

    • 3 Stars

       

      (1)

    • 2 Stars

       

      (0)

    • 1 Stars

       

      (0)

    91%

    of respondents would recommend this to a friend.

    Pros

    • Easily mounted (7)
    • Clear optics (6)
    • Consistent effect (6)
    • Strong construction (6)
    • Firm mount (4)

    Cons

      Best Uses

      • Color correction (5)
      • Image manipulation (5)
      • Landscape/scenery (3)
        • Reviewer Profile:
        • Photo enthusiast (6), Semi-pro photographer (5)
        • Was this a gift?:
        • No (9)

      Most Liked Positive Review

       

      No threads for stacking

      No threads for stacking

      No threads for stacking

      VS

      Most Liked Negative Review

       

      Not quite what I expected

      The glass element is nice, solid and the gradient is fine. However, the metal used and the finishing touches are below the quality standards that I expected form this brand. The glass element...Read complete review

      The glass element is nice, solid and the gradient is fine. However, the metal used and the finishing touches are below the quality standards that I expected form this brand. The glass element is loose and rotates freely in relation to the metal ring. I had to prevent that form happening by creating pressure with some thin paper to fill in the space (ghetto solution if you ask me). Since I'm form Chile, the price I paid including shipping makes it unthinkable to return this item.All in all, the final result isn't bad, but the overall quality of the product is questionable.

      Reviewed by 11 customers

      Sort by

      Displaying reviews 1-11

      Back to top

       
      3.0

      Not quite what I expected

      By PjMedia

      from Santiago, Chile

      About Me Photo Enthusiast

      Verified Reviewer

      Pros

      • Great Picture Quality

      Cons

      • Flimsy Construction

      Best Uses

      • Landscape/Scenery

      Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

      The glass element is nice, solid and the gradient is fine. However, the metal used and the finishing touches are below the quality standards that I expected form this brand. The glass element is loose and rotates freely in relation to the metal ring. I had to prevent that form happening by creating pressure with some thin paper to fill in the space (ghetto solution if you ask me). Since I'm form Chile, the price I paid including shipping makes it unthinkable to return this item.All in all, the final result isn't bad, but the overall quality of the product is questionable.

      • Was this a gift?:
      • No

      Share this review

       
      4.0

      Filter Works Great

      By Rich

      from Cerritos

      About Me Semi-pro Photographer

      Verified Buyer

      Pros

        Cons

          Best Uses

          • Landscape/Scenery

          Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

          High quality filter.... but could be darker for a 3 stop graduated filter.
          I experienced flow lines with the Tiffen equivalent during HDR processing. No lines with the Formatt brand.

          • Was this a gift?:
          • No

          Share this review

           
          5.0

          Another valuable tool for the aresenal

          By Amy

          from Stevensville, MI

          About Me Photo Enthusiast

          See all my reviews

          Verified Buyer

          Pros

          • Clear Optics
          • Consistent Effect
          • Easily Mounted
          • Firm Mount

          Cons

            Best Uses

            • Landscape

            Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

            This is a necessary tool for landscape photos where there's a lot of contrast between the subject and the background (sky or snowy field, perhaps). For example, I have found it makes a big difference in metering on a shaded lighthouse when the sky & lake are nearly white or light gray... This way, my highlights are not blown out by the time I get the right exposure on my subject.

            • Was this a gift?:
            • No

            Share this review

             
            5.0

            Absolute must have

            By lovestoshoot

            from Jonesborough, TN

            About Me Semi-pro Photographer

            Verified Buyer

            Pros

            • Consistent Effect
            • Easily Mounted
            • Strong Construction

            Cons

              Best Uses

              • Color Correction
              • Image Manipulation

              Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

              Makes such a difference when shooting sky/water and even in portraits for a nice effect...well worth the money...

              • Was this a gift?:
              • No

              Share this review

               
              5.0

              Good results

              By slow walker

              from Salem, OR

              About Me Photo Enthusiast

              Verified Buyer

              Pros

              • Clear Optics
              • Consistent Effect
              • Easily Mounted
              • Strong Construction

              Cons

                Best Uses

                • Image Manipulation

                Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

                On a recent trip to the southwest deserts, this filter did a wonderful job of balancing photos in high contrast landscape situations. It gave good correction to tame high glare rocky landscapes and bright sky/shaded foreground shots.

                I have not had the problem another reviewer experienced with it unscewing from the lens while using it. I always turn it and my polarizer in the direction that tightens the threads.

                • Was this a gift?:
                • No

                Share this review

                 
                5.0

                What an AMAZING effect!

                By Photo_Phil

                from Irvine, CA

                About Me Semi-pro Photographer

                Verified Buyer

                Pros

                • Easily Mounted
                • Strong Construction

                Cons

                  Best Uses

                  • Color Correction
                  • Image Manipulation

                  Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

                  I never thought I would invest in an ND filter, but now I am asking why I didn't take the plunge earlier, so to speak. I recently did a photoshoot of some landscapes and projects that my company worked on and decided to test out the ND filter. Well, the washed out skies that I have experienced in the past were no longer washed out. They looked great, and it was nice to not have to consider using HDR bracketing to be able to capture blue skies. If you are even thinking about ND filters, you should think no longer and make the investment. I would definitely consider, though, the 0.9 or 1.2 filter.

                  • Was this a gift?:
                  • No

                  Share this review

                  (1 of 1 customers found this review helpful)

                   
                  4.0

                  No threads for stacking

                  By slowbutsteady

                  from Argyle, Texas

                  About Me Semi-pro Photographer

                  Verified Buyer

                  Pros

                  • Clear Optics
                  • Consistent Effect
                  • Easily Mounted
                  • Firm Mount
                  • Strong Construction

                  Cons

                  • No threads for stacking

                  Best Uses

                  • Balance sky and foregroun

                  Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

                  No threads for stacking

                  • Was this a gift?:
                  • No

                  Share this review

                   
                  4.0

                  Graduated Neutral Density

                  By Rockwall

                  from T.C. Mi

                  About Me Semi-pro Photographer

                  Verified Buyer

                  Pros

                  • Consistent Effect

                  Cons

                    Best Uses

                    • Color Correction

                    Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

                    I use this filter for landscape photos mainly late morning thru mid afternoon so that the bright sky does not wash out darker shaded areas of the photo being taken.

                    Cons: always rotate clockwise when using or you may un-thread it and lose it.
                    Lens cap will not fit.

                    • Was this a gift?:
                    • No

                    Share this review

                    (1 of 1 customers found this review helpful)

                     
                    5.0

                    Helps with bight contrasty landscapes

                    By Graybeard

                    from San Antonio, TX

                    About Me Photo Enthusiast

                    Verified Buyer

                    Pros

                    • Clear Optics
                    • Easily Mounted
                    • Strong Construction

                    Cons

                      Best Uses

                      • Color Correction
                      • Darken bright skies
                      • Image Manipulation

                      Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

                      I use this in bright contrasty landscapes to help prevent washed-out or over-exposed skies or dark, under exposed foregrounds. This filter helps to reveal cloud detail while keeping more correctly exposed forgrounds.

                      Which graduated neutral density filter you need depends on the given situation and will take some experience to determine. It can be used to add detail to a drab sky, create a more balanced exposure in uneven lighting conditions, or to improve color rendition in bright, contrasty situations.

                      • Was this a gift?:
                      • No

                      Share this review

                       
                      5.0

                      works great

                      By greayowl

                      from Perryvale AB. Canada

                      About Me Photo Enthusiast

                      Verified Buyer

                      Pros

                      • Clear Optics
                      • Consistent Effect
                      • Easily Mounted
                      • Firm Mount

                      Cons

                      • None

                      Best Uses

                      • Image Manipulation
                      • Lens Protection

                      Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

                      works great on sun sets

                      Share this review

                       
                      5.0

                      It is what it is

                      By SurfPhotog

                      from Santa Monica, CA

                      About Me Photo Enthusiast

                      Verified Buyer

                      Pros

                      • Clear Optics
                      • Easy To Use
                      • Firm Mount
                      • Strong Construction

                      Cons

                        Best Uses

                        • Color Correction

                        Comments about Formatt Hitech 72mm Graduated Neutral Density (ND) 0.9 Filter:

                        This product is exactly as described-it is great quality and value, and gives you that edge when shooting into sunsets and rises.

                        Share this review

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