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Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter

B&H # HOUVH77 Mfr # XHD77UV
In Stock
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Reg. Price: $127.90
Instant Savings: $57.95
Limited supply at this price
You Pay: $69.95
Product Highlights
  • Extra Strong - 4x More Tensile Strength
  • Multi-Coated - 8 Layers on Each Side
  • 99.35% Light Transmission
  • Decreases Internal Flare on Sensors
  • Waterproof, Stain Resistant
  • Scratch-Resistant - Easy to Clean

The 77mm Ultraviolet UV(0) Haze HD (High Density) Filter from Hoya is a wise initial investment. It helps protect your valuable investment from dust, moisture and scratches, which can lead to costly repairs.

This filter, with its hardened glass, has 4x the tensile strength of traditional filters of similar fabrication. This filter is also of great use in today's digital market where sensors are more sensitive to reflected light. Hoya incorporates special coatings that reduce these internal reflections and, thereby, promote a clearer, brighter and sharper image. The multi-coating used in this filter is made up of 8 layers on each side that promote 99.35% light transmission.

Hoya is one of the largest manufacturers of glass in the filter industry. In collaboration with its parent company, Tokina Optical, Hoya continues to strive to produce some of the best glass on the market. Currently, they hold 40% of the world's market for optical glass.

The advantage of most Hoya filters is that Hoya puts, at least, one layer of anti-reflective coating on each side of their glass. It is not bare glass. Even if the glass is not multi-coated, this kind of production tends to minimize flare and ghosting.

Multi-coated - 8 layers on each side; 99.35% light transmission
Waterproof, scratch and stain-resistant glass
Good choice for digital photography
If desired it can be left on the lens at all times for protection
Haze filters provide additional benefits of correction for Ultraviolet(UV) light which can register on film and videotape as a bluish cast and can obscure distant details
Filter promotes the acquisition of more light for your image
Increases sharpness
Type Ultraviolet HD
Size 77mm
Thickness: Frame: 4 mm, Glass 2 mm
Grade Not Applicable
Filter Factor 0
Multi-Coated Yes - 8 layers of multi-coating on each side; average light transmission of 99.35%
Rotating Not Applicable
Effect Reduces excessive blue; cuts through haze and can improve image clarity; Protects front element of lens
Application Digital and traditional photography; helpful when photographing mountain and marine scenes, where increased haze threatens to make your photographs indistinct in color and clarity
Color Temperature No Change
Construction Glass
Front Filter Thread Size 77mm
Front Lens Cap Size 77mm
Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter
  • One-Year Warranty
  • REVIEW SNAPSHOT®

    by PowerReviews
    Hoya77mm Ultraviolet UV Haze HD (High Density) Digital Filter
     
    4.9

    (based on 104 reviews)

    Ratings Distribution

    • 5 Stars

       

      (94)

    • 4 Stars

       

      (10)

    • 3 Stars

       

      (0)

    • 2 Stars

       

      (0)

    • 1 Stars

       

      (0)

    99%

    of respondents would recommend this to a friend.

    Pros

    • Easy to use (70)
    • Durable (47)
    • Reliable (45)
    • Lightweight (37)
    • Clear optics (25)

    Cons

      Best Uses

      • Everyday (53)
      • Landscape photography (35)
      • Travel (33)
      • Portraits (29)
      • Lens protection (26)
        • Reviewer Profile:
        • Enthusiast (36), Semi-professional (21), Photo enthusiast (15), Professional (10), Semi-pro photographer (9)
        • Was this a gift?:
        • No (87), Yes (3)

      Reviewed by 104 customers

      Sort by

      Displaying reviews 1-20

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      Previous | Next »

       
      5.0

      >Lens Protection

      By Ken

      from Bellingham, WA

      About Me Hobbyist/Enthusiast

      Verified Buyer

      Pros

      • Easy To Use

      Cons

        Best Uses

          Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

          While there is a lot of disagreement re: filters to protect lenses, I believe that spending a little more for a good filter is the way to go in order to have a little insurance for a expensive lens. This HD filter has not disappointed me.

          • Was this a gift?:
          • No

          Share this review

           
          5.0

          Works great

          By EddieClarkMedia

          from Boulder, CO

          About Me Professional

          Verified Buyer

          Pros

            Cons

              Best Uses

                Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                Works great, and got it at a good price.

                Share this review

                 
                5.0

                I now have a couple of these

                By DCMJensen

                from Clinton, WA

                About Me Hobbyist/Enthusiast

                Verified Buyer

                Pros

                • Durable
                • Easy To Use
                • Lightweight
                • Reliable

                Cons

                  Best Uses

                  • Everyday use
                  • Home
                  • Landscape Photography

                  Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                  Does just what I want.

                  • Was this a gift?:
                  • No

                  Share this review

                  (0 of 1 customers found this review helpful)

                   
                  4.0

                  Good lens protection

                  By David U

                  from Mendham NJ

                  About Me Hobbyist/Enthusiast

                  Verified Buyer

                  Pros

                  • Durable
                  • Easy To Use

                  Cons

                    Best Uses

                    • Everyday use
                    • Home
                    • Landscape Photography
                    • Portraits
                    • Traveling

                    Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                    Does not reduce the exposure.

                    • Was this a gift?:
                    • No

                    Share this review

                     
                    5.0

                    Great Quality

                    By Penna Girl

                    from Columbus, OH

                    About Me Hobbyist/Enthusiast

                    Verified Buyer

                    Pros

                    • Durable
                    • Reliable
                    • Sharp

                    Cons

                      Best Uses

                      • Landscape Photography

                      Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                      I really like this filter. Purchased it for my favorite Canon 24-70 mm lens which I use daily. The quality is excellent.

                      • Was this a gift?:
                      • No

                      Share this review

                       
                      5.0

                      What I needed

                      By JEG

                      from Dublin Ohio

                      About Me Hobbyist/Enthusiast

                      Verified Buyer

                      Pros

                      • Durable
                      • Easy To Use

                      Cons

                        Best Uses

                        • Proctects From Scratches

                        Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                        I bought this filter to protect my 400 L series lens because I'm in brush a lot photographing deer. It fits well and does not seem to cause any distortion or flare.

                        • Was this a gift?:
                        • No

                        Share this review

                         
                        5.0

                        Great Filter

                        By Bobby B

                        from Knoxville TN

                        About Me Semi-Professional

                        Verified Buyer

                        Pros

                        • Durable
                        • Easy To Use
                        • Lightweight
                        • Reliable

                        Cons

                          Best Uses

                          • Everyday use
                          • Landscape Photography
                          • Portraits
                          • Studio
                          • Traveling

                          Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                          Just want I need for my 24-105 L Series

                          • Was this a gift?:
                          • No

                          Share this review

                           
                          5.0

                          If you want a UV filter, this one's it

                          By gracie

                          from Fort Walton Beach, Florida

                          About Me Hobbyist/Enthusiast

                          Verified Buyer

                          Pros

                          • Durable
                          • Easy To Use
                          • Lightweight
                          • Reliable

                          Cons

                            Best Uses

                            • Everyday use
                            • Home
                            • Landscape Photography
                            • Macro Photography
                            • Portraits
                            • Traveling

                            Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                            I've read and heard all the reasons to keep and not to keep a UV filter on your lenses. I've gone for the "not to", but have finally read enough good reviews by both users and pros about this Hoya lens so I finally got one for each of my lenses. I like it and as the subject line says, go Hoya or don't use a filter.

                            • Was this a gift?:
                            • No

                            Share this review

                             
                            5.0

                            Does just what I want

                            By StatMan AK

                            from Anchorage, AK

                            About Me Hobbyist/Enthusiast

                            Verified Buyer

                            Pros

                            • Lightweight
                            • Reliable

                            Cons

                              Best Uses

                              • Everyday use

                              Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                              I use UV filters on my more expensive lenses as protetion for the front element, nothing more. I saw several negative reviews online complaining that these filters do not provide any benefit in haze. That is correct! They may be poorly named, being basically just clear glass. If you want added protection for an expensive lens, put a good quality UV filter (multicoated with high light transmission) on the front and leave it there, but do not expect any color correction.

                              • Was this a gift?:
                              • No

                              Share this review

                               
                              5.0

                              Fantastic UV filter

                              By Tom Photo Eye

                              from Chester Springs, PA

                              About Me Professional

                              Verified Buyer

                              Pros

                              • Durable
                              • Easy To Use
                              • Reliable

                              Cons

                                Best Uses

                                • Everyday use
                                • Landscape Photography
                                • Portraits
                                • Studio

                                Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                I have been using this filter with my Nikkor 70-200mm f2.8 and the quality of my images are excellent! I would highly recommend this filter to my friends and colleagues

                                • Was this a gift?:
                                • No

                                Share this review

                                 
                                5.0

                                Solid glass Filter

                                By Alex

                                from Bakersfield, Ca

                                About Me Hobbyist/Enthusiast

                                Verified Buyer

                                Pros

                                • Durable
                                • Easy To Use
                                • Lightweight
                                • Reliable

                                Cons

                                  Best Uses

                                  • Everyday use

                                  Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                  I mounted this filter on my Nikkor 28-300 lens. This filter is a nice density with great light penetration. Provided some great Bokeh shots at 300mm. This filter not only gives you the confidence your expensive lens is protected but also that it will not affect your compositions.

                                  • Was this a gift?:
                                  • No

                                  Share this review

                                   
                                  4.0

                                  good filter

                                  By HFB

                                  from santa rosa, ca

                                  About Me Professional

                                  Verified Buyer

                                  Pros

                                  • Durable

                                  Cons

                                    Best Uses

                                    • Everyday use
                                    • Portraits

                                    Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                    good filter. i don't really know if this is much different than the S-HMC . It said 8 layer but i'm not sure it's 8 on each side ( 16 total ) or they just mean 4 layer on each side. I'm confuse . The S-hmc have 12 layer

                                    • Was this a gift?:
                                    • No

                                    Share this review

                                     
                                    5.0

                                    It's so GOOOOOD

                                    By OMC Jeremy

                                    from Los Angeles, CA

                                    About Me Semi-Professional

                                    Verified Buyer

                                    Pros

                                    • Easy To Use

                                    Cons

                                      Best Uses

                                      • Studio

                                      Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                      It's very great!!!

                                      Better than you think.

                                      24-70mm is very good as it used to.

                                      • Was this a gift?:
                                      • Yes

                                      Share this review

                                       
                                      5.0

                                      Love this filter

                                      By photki-bear

                                      from Montana-Russia

                                      About Me Semi-Professional

                                      Verified Buyer

                                      Pros

                                      • Durable

                                      Cons

                                        Best Uses

                                        • Everyday use

                                        Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                        The quality of this filter is excellent, the durability and construction are top notch! It's the best protection that I can put in front of my lens and easy to clean "to boot".

                                        • Was this a gift?:
                                        • No

                                        Share this review

                                         
                                        5.0

                                        Expensive lens deserves a quality filter

                                        By Ken

                                        from Bellingham, WA

                                        About Me Hobbyist/Enthusiast

                                        Verified Buyer

                                        Pros

                                        • Easy To Use
                                        • Reliable

                                        Cons

                                          Best Uses

                                            Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                            I had heard good things about HD filters and needed a good quality filter to protect my new Nikon 24-70 F2.8 lens. Luckily I have not had a chance to see if it is really scratch resistant, but I am pleased with the fact that it does not degrade the sharpness of my lens.

                                            • Was this a gift?:
                                            • No

                                            Share this review

                                             
                                            5.0

                                            kkl

                                            By kkl

                                            from Portland Oregon

                                            About Me Semi-Professional

                                            Verified Buyer

                                            Pros

                                            • Durable
                                            • Easy To Use
                                            • Lightweight
                                            • Reliable

                                            Cons

                                              Best Uses

                                              • Everyday use
                                              • Landscape Photography
                                              • Macro Photography
                                              • Portraits
                                              • Studio
                                              • Traveling

                                              Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                              Nice quality filter and 8 layers of coating on each side makes it almost indestructible and easy to keep clean.

                                              • Was this a gift?:
                                              • No

                                              Share this review

                                               
                                              5.0

                                              High Quality

                                              By Jarko

                                              from Charlotte NC

                                              About Me Hobbyist/Enthusiast

                                              Verified Buyer

                                              Pros

                                              • Durable
                                              • Lightweight
                                              • Reliable

                                              Cons

                                                Best Uses

                                                • Everyday use
                                                • Home
                                                • Landscape Photography
                                                • Macro Photography
                                                • Portraits
                                                • Studio
                                                • Traveling

                                                Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                Solid, high quality, minimum light loss.

                                                • Was this a gift?:
                                                • No

                                                Share this review

                                                 
                                                5.0

                                                Sharp/Clear Filter

                                                By DaRius

                                                from Albuquerque, NM

                                                About Me Semi-Professional

                                                Verified Buyer

                                                Pros

                                                • Durable
                                                • Easy To Use

                                                Cons

                                                  Best Uses

                                                  • Everyday use
                                                  • Landscape Photography
                                                  • Portraits
                                                  • Traveling

                                                  Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                  Don't notice any degradation in quality or sharpness with filter on vs off. It's expensive, but nowhere near as expensive as replacing a front element. Very nice filter and easy to clean.

                                                  • Was this a gift?:
                                                  • No

                                                  Share this review

                                                   
                                                  5.0

                                                  Great Product

                                                  By Tom

                                                  from Petersburg, IN

                                                  About Me Hobbyist/Enthusiast

                                                  Verified Buyer

                                                  Pros

                                                  • Durable
                                                  • Easy To Use
                                                  • Lightweight
                                                  • Reliable

                                                  Cons

                                                    Best Uses

                                                    • Everyday use
                                                    • Home
                                                    • Landscape Photography
                                                    • Macro Photography
                                                    • Traveling

                                                    Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                    Everything that you look for in a UV lens this is it.

                                                    • Was this a gift?:
                                                    • No

                                                    Share this review

                                                     
                                                    5.0

                                                    The Best

                                                    By Tom

                                                    from Petersburg, IN

                                                    About Me Hobbyist/Enthusiast

                                                    Verified Buyer

                                                    Pros

                                                    • Durable
                                                    • Easy To Use
                                                    • Lightweight
                                                    • Reliable

                                                    Cons

                                                      Best Uses

                                                      • Everyday use
                                                      • Landscape Photography
                                                      • Macro Photography
                                                      • Traveling

                                                      Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                      All I can say is that Hoya products are just the top of the line.

                                                      • Was this a gift?:
                                                      • No

                                                      Share this review

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