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Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter

  • Price: $99.95
  • B&H # HOUVH77
  • Mfr# XHD77UV

Product Highlights

  • Extra Strong - 4x More Tensile Strength
  • Multi-Coated - 8 Layers on Each Side
  • 99.35% Light Transmission
  • Decreases Internal Flare on Sensors
  • Waterproof, Stain Resistant
  • Scratch-Resistant - Easy to Clean

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The 77mm Ultraviolet UV(0) Haze HD (High Density) Filter from Hoya is a wise initial investment. It helps protect your valuable investment from dust, moisture and scratches, which can lead to costly repairs.

This filter, with its hardened glass, has 4x the tensile strength of traditional filters of similar fabrication. This filter is also of great use in today's digital market where sensors are more sensitive to reflected light. Hoya incorporates special coatings that reduce these internal reflections and, thereby, promote a clearer, brighter and sharper image. The multi-coating used in this filter is made up of 8 layers on each side that promote 99.35% light transmission.

Hoya is one of the largest manufacturers of glass in the filter industry. In collaboration with its parent company, Tokina Optical, Hoya continues to strive to produce some of the best glass on the market. Currently, they hold 40% of the world's market for optical glass.

The advantage of most Hoya filters is that Hoya puts, at least, one layer of anti-reflective coating on each side of their glass. It is not bare glass. Even if the glass is not multi-coated, this kind of production tends to minimize flare and ghosting.

Multi-coated - 8 layers on each side; 99.35% light transmission
Waterproof, scratch and stain-resistant glass
Good choice for digital photography
If desired it can be left on the lens at all times for protection
Haze filters provide additional benefits of correction for Ultraviolet(UV) light which can register on film and videotape as a bluish cast and can obscure distant details
Filter promotes the acquisition of more light for your image
Increases sharpness
Type Ultraviolet HD
Size 77mm
Thickness: Frame: 4 mm, Glass 2 mm
Grade Not Applicable
Filter Factor 0
Multi-Coated Yes - 8 layers of multi-coating on each side; average light transmission of 99.35%
Rotating Not Applicable
Effect Reduces excessive blue; cuts through haze and can improve image clarity; Protects front element of lens
Application Digital and traditional photography; helpful when photographing mountain and marine scenes, where increased haze threatens to make your photographs indistinct in color and clarity
Color Temperature No Change
Construction Glass
Front Filter Thread Size 77mm
Front Lens Cap Size 77mm
Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter
  • One-Year Warranty
  • REVIEW SNAPSHOT®

    by PowerReviews
    Hoya77mm Ultraviolet UV Haze HD (High Density) Digital Filter
     
    4.9

    (based on 75 reviews)

    Ratings Distribution

    • 5 Stars

       

      (69)

    • 4 Stars

       

      (6)

    • 3 Stars

       

      (0)

    • 2 Stars

       

      (0)

    • 1 Stars

       

      (0)

    99%

    of respondents would recommend this to a friend.

    Pros

    • Easy to use (49)
    • Reliable (29)
    • Durable (28)
    • Clear optics (25)
    • Strong construction (25)

    Cons

      Best Uses

      • Everyday (31)
      • Lens protection (26)
      • Travel (22)
      • Landscape photography (21)
      • UV protection (20)
        • Reviewer Profile:
        • Enthusiast (20), Photo enthusiast (15), Semi-professional (12), Semi-pro photographer (9), Professional (6)
        • Was this a gift?:
        • No (61)

      Reviewed by 75 customers

      Sort by

      Displaying reviews 1-20

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      Previous | Next »

       
      5.0

      Great product

      By misscathy

      from St. Charles, MO

      About Me Professional

      Verified Buyer

      Pros

      • Durable
      • Easy To Use
      • Lightweight
      • Reliable

      Cons

        Best Uses

        • Everyday use
        • Portraits
        • Traveling

        Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

        I use this product to protect my lens but still get the benefit of a great piece of glass

        • Was this a gift?:
        • No

        Share this review

         
        5.0

        Excellent multi purpose filter

        By Henry

        from Seattle, WA

        About Me Semi-Professional

        Verified Buyer

        Pros

        • Easy To Use
        • Lightweight
        • Reliable

        Cons

          Best Uses

          • Everyday use
          • Landscape Photography
          • Portraits
          • Studio
          • Traveling

          Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

          Easy to clean, excellent protection for the lens.

          • Was this a gift?:
          • No

          Share this review

           
          5.0

          Best protective filter

          By Photography instructor

          from Massachusetts

          About Me Semi-Professional

          Verified Buyer

          Pros

          • Durable
          • Easy to clean
          • Easy To Use
          • Lightweight
          • Optically Excellent
          • Reliable

          Cons

            Best Uses

            • Everyday use
            • Home
            • Landscape Photography
            • Macro Photography
            • Portraits
            • Studio
            • Traveling

            Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

            I have one of these on the front of each of my lenses. Really durable -- like armor. I've accidentally banged these across a variety of objects that I was certain would leave a mark, but all of them still look like new. It also cleans incredibly easily -- a gentle swipe with a microfiber cloth and everything comes right off. Coatings are so good you hardly know it is there. With the first one, the price was quite a shock. But it was so much better than any other UV filter I had ever owned that now I just automatically think of the price of any new lens as having to include one of these filters.

            • Was this a gift?:
            • No

            Share this review

            (0 of 1 customers found this review helpful)

             
            5.0

            Sturdy and Durable

            By Owens Images

            from Rawlins, WY

            About Me Hobbyist/Enthusiast

            Verified Buyer

            Pros

              Cons

                Best Uses

                  Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                  I haven't used this project very much, I only got it last week but so far it produces great images. It seems durable and is a good protective lens.

                  • Was this a gift?:
                  • No

                  Share this review

                   
                  5.0

                  Worthy investment

                  By Craig

                  from Providence, RI

                  About Me Hobbyist/Enthusiast

                  Verified Buyer

                  Pros

                  • Durable
                  • Easy To Use
                  • Lightweight
                  • Reliable

                  Cons

                    Best Uses

                    • Protecting the lens

                    Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                    It cleans easily, and definitely helps protect the front element of my lens. It's durable and doesn't scratch easily. This is a worthy investment.

                    • Was this a gift?:
                    • No

                    Share this review

                    (0 of 1 customers found this review helpful)

                     
                    5.0

                    Perfect

                    By Owenzmama

                    from Scarborough, ME

                    About Me Professional

                    Verified Buyer

                    Pros

                    • Easy To Use
                    • Reliable

                    Cons

                      Best Uses

                      • Everyday use
                      • Portraits

                      Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                      Great protection for my lens with out compromising the quality of my images.

                      • Was this a gift?:
                      • No

                      Share this review

                       
                      5.0

                      Excellent filter from HOYA

                      By Gravy

                      from NJ

                      About Me Hobbyist/Enthusiast

                      Verified Buyer

                      Pros

                        Cons

                          Best Uses

                            Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                            I use these filters on all my lenses as protection, but also they are easier to clean than the lens itself as they resist dirt and finger prints.The multicoating works well, there is no flare or ghosting and no stops lost in light transmission... what's not to like?For the price it is cheap protection from the inevitable knock. A few years ago I reacted to someone dropping something and my camera banged a wall smashing the filter. The lens was not harmed at all. I had a spare at home, but instead of putting the lens away and waiting, I just took the smashed filter off and carried on.... sods law a similar thing happened later in the day and with no filter to protect the lens, the front glass was scratched.... my impatience cost me dear!I now always have a spare in my camera bag. If my lenses are not 77mm, it get a step up conversion ring so I only have to carry 1xspare 77mm filter, 1x77mm ND and a couple of 77mm Polarizers in case I need more than 1 lens with a polarizer.These Hoyas are great, skip the Tiffens or Nikons, just get these.

                            • Was this a gift?:
                            • No

                            Share this review

                             
                            5.0

                            very recomended

                            By gabby cv

                            from lima, peru

                            About Me Professional

                            Verified Buyer

                            Pros

                            • Durable
                            • Easy To Use
                            • Reliable

                            Cons

                              Best Uses

                              • Everyday use

                              Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                              I bought this filter to protect my lens. It is a very clear and sharp filter, very easy to clean.

                              • Was this a gift?:
                              • No

                              Share this review

                               
                              5.0

                              Does the job

                              By Hawkeye

                              from Timisoara, Romania

                              About Me Semi-Professional

                              Verified Buyer

                              Pros

                              • Easy To Use
                              • Reliable

                              Cons

                                Best Uses

                                • Everyday use
                                • Landscape Photography
                                • Traveling

                                Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                I bought this filter in the first place for the protection of my 80-200, due to the HD extra strong glass. Fortunately I was not in the situation to test its hardness, but it saved the 70-200 of a friend of mine. On the other hand the UV treatement does its job too.

                                • Was this a gift?:
                                • No

                                Share this review

                                 
                                5.0

                                Great Filter

                                By lglogan

                                from Fort Collins, CO

                                About Me Hobbyist/Enthusiast

                                Verified Buyer

                                Pros

                                • Durable
                                • Easy To Use
                                • Lightweight
                                • Reliable

                                Cons

                                  Best Uses

                                  • Everyday use
                                  • Home
                                  • Landscape Photography
                                  • Traveling

                                  Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                  I love Hoya filters. The only filter brand I buy.

                                  • Was this a gift?:
                                  • No

                                  Share this review

                                   
                                  5.0

                                  Great Filter for your lens!

                                  By TBar

                                  from Franklin, NC

                                  About Me Professional

                                  Verified Buyer

                                  Pros

                                  • Durable
                                  • Easy To Use
                                  • Lightweight
                                  • Reliable

                                  Cons

                                    Best Uses

                                    • Everyday use
                                    • Landscape Photography
                                    • Macro Photography
                                    • Traveling

                                    Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                    Keep on your expensive lens all the time for great protection and UV filtration. Cleans easily .

                                    • Was this a gift?:
                                    • No

                                    Share this review

                                     
                                    5.0

                                    Filter

                                    By BP

                                    from South Carolina

                                    About Me Semi-Professional

                                    Verified Buyer

                                    Pros

                                    • Durable
                                    • Lightweight

                                    Cons

                                      Best Uses

                                      • Everyday use

                                      Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                      It is great protection for my lens.

                                      • Was this a gift?:
                                      • No

                                      Share this review

                                       
                                      5.0

                                      better than regular UV filter

                                      By Odil R.

                                      from Woodbridge, VA

                                      About Me Semi-Professional

                                      See all my reviews

                                      Verified Buyer

                                      Pros

                                      • Durable
                                      • Easy To Use
                                      • Reliable

                                      Cons

                                        Best Uses

                                        • Everyday use
                                        • Home
                                        • Portraits
                                        • Traveling

                                        Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                        I bought this filter after the regular one was producing flare. It is solid and results in slightly better images.

                                        • Was this a gift?:
                                        • No

                                        Share this review

                                         
                                        5.0

                                        Better than regular UV filter

                                        By Odil R.

                                        from Woodbridge, VA

                                        About Me Semi-Professional

                                        See all my reviews

                                        Verified Buyer

                                        Pros

                                        • Durable
                                        • Easy To Use
                                        • Reliable

                                        Cons

                                          Best Uses

                                          • Everyday use
                                          • Landscape Photography
                                          • Portraits
                                          • Traveling

                                          Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                          I bought this filter after the regular one was producing flare. It is solid and results in slightly better images.

                                          • Was this a gift?:
                                          • No

                                          Share this review

                                           
                                          5.0

                                          I would buy the product again.

                                          By Kamlesh

                                          from Freehold, NJ

                                          About Me Hobbyist/Enthusiast

                                          Verified Buyer

                                          Pros

                                          • Lightweight
                                          • Reliable

                                          Cons

                                            Best Uses

                                            • Everyday use

                                            Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                            as the name suggests, as a UV filter and to protect my Canon 24-105 mm L lens. Canon UV filter is no match for this one. I did extensive reserach before buying this filter and found it was rated the best by a number of individuals.

                                            • Was this a gift?:
                                            • No

                                            Share this review

                                             
                                            5.0

                                            Great Filter

                                            By D

                                            from Pittsburgh Pa

                                            About Me Hobbyist/Enthusiast

                                            Verified Buyer

                                            Pros

                                            • Durable
                                            • Easy To Use
                                            • Lightweight
                                            • Reliable

                                            Cons

                                              Best Uses

                                                Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                Don't leave home without it. Must have, great price.

                                                • Was this a gift?:
                                                • No

                                                Share this review

                                                (0 of 1 customers found this review helpful)

                                                 
                                                5.0

                                                Good Filter

                                                By Bubu

                                                from Sydney, Australia

                                                About Me Hobbyist/Enthusiast

                                                Verified Buyer

                                                Pros

                                                • Durable
                                                • Easy to clean
                                                • Easy To Use

                                                Cons

                                                  Best Uses

                                                  • Everyday use

                                                  Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                  I had both, this HD filter and the cheaper Hoya HMC UV(C) filter. I bought another one of these HD filter because I found the cheaper one was more difficult to keep clean. My only complaint is that the front lens cap never sits quite as well on a lens with a filter, but this is not something unique to this filter, all the filters I have used are the same in that regard.

                                                  • Was this a gift?:
                                                  • No

                                                  Share this review

                                                   
                                                  5.0

                                                  Very happy with this Hoya Filter !!!

                                                  By c j

                                                  from northeastern U.S.A

                                                  About Me Hobbyist/Enthusiast

                                                  Verified Buyer

                                                  Pros

                                                  • Durable
                                                  • Easy To Use
                                                  • Reliable

                                                  Cons

                                                    Best Uses

                                                    • Landscape Photography
                                                    • Traveling

                                                    Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                    I use this Hoya Filter on a wide angle lens and I expected some distortion, BUT !!! there is none. The extra cost is well worth the bucks.

                                                    • Was this a gift?:
                                                    • No

                                                    Share this review

                                                    (1 of 1 customers found this review helpful)

                                                     
                                                    5.0

                                                    works great!

                                                    By Ruta

                                                    from Reno, NV

                                                    Verified Buyer

                                                    Pros

                                                    • Durable
                                                    • Easy To Use
                                                    • Lightweight
                                                    • Reliable

                                                    Cons

                                                      Best Uses

                                                      • Everyday use
                                                      • Landscape Photography
                                                      • Macro Photography
                                                      • Portraits
                                                      • Traveling

                                                      Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                      would recommend to everybody

                                                      • Was this a gift?:
                                                      • No

                                                      Share this review

                                                       
                                                      5.0

                                                      Pleased with this purchase

                                                      By Arkady

                                                      from Israel

                                                      About Me Hobbyist/Enthusiast

                                                      Verified Buyer

                                                      Pros

                                                      • Durable
                                                      • Easy To Use
                                                      • Lightweight

                                                      Cons

                                                        Best Uses

                                                        • Everyday use
                                                        • Home
                                                        • Landscape Photography
                                                        • Macro Photography
                                                        • Portraits
                                                        • Studio
                                                        • Traveling

                                                        Comments about Hoya 77mm Ultraviolet UV Haze HD (High Density) Digital Filter:

                                                        Pleased with this purchase
                                                        Very good quality product

                                                        • Was this a gift?:
                                                        • No

                                                        Share this review

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