The Olympus SP-550 UZ Digital Camera incorporates an incredible 18x optical zoom lens that covers a broad range of shooting from wide angle to extreme telephoto with an equivalent focal range of 28mm - 504mm in 35mm terms. Now add to that incredible zoom range a high resolution image sensor that provides 7.1 megapixels of resolution and Olympus' innovative Dual Image Stabilization, and you'll literally be able to take superb pictures of any type of subject - ranging from bucolic scenery, to architecture, to action sports, to birding, even the kids at play. The SP-550 UZ also performs well in low light, with a high Sensitivity up to ISO 5000 combined with Bright Capture Technology.

The Olympus SP-550 UZ provides a broad range of image control. The more serious photographer can take advantage of full manual exposure capability, or Aperture Priority and Shutter Priority modes. However, the camera also has a fully automatic exposure mode and a selection of and 23 scene modes, so there's a perfect setting for every user, and for pretty much any situation. The 2.5" bright LCD makes it easy to frame and capture shots, without having to squint and make guesses about how the image will turn out, and thanks to an ergonomic design plus the intuitive menu and button layouts, the SP-550 UZ is a delight to hold and just as much fun to operate for anyone, at any skill level.

• Incredible 18x Optical Zoom Lens

The 18x super-telephoto zoom lens of the SP-550 UZ brings you incredibly close to the action, and at the same time, the wide-angle capability of the lens (28mm equivalent) allows you to capture more in your frame. Add terrific macro capability and 5.6x digital zoom for 100x total seamless zoom, and you'll be able to photograph literally anything.

• 7.1 Megapixel Resolution

With a capture resolution of 7.1-megapixels the SP-550 UZ delivers superior quality images and larger sized prints without sacrificing detail.

• Dual Image Stabilization

Take crisp, clear, blur-free images every time with Olympus' Dual Image Stabilization. This unique capability utilizes a powerful 2-in-1 anti-blur solution, including an optically based, Sensor-Shift Image Stabilization which compensates for camera shake and Digital Image Stabilization which can freeze action by utilizing high ISO sensitivity and fast shutter speeds.

• High ISO Sensitivity

The SP-550 UZ can capture images with a sensitivity as high as ISO 5000 for natural light photos that are tack sharp - even in low light.

• Full Manual Exposure Control

The SP-550 UZ allows for advanced creative control with full manual capability, or you can use aperture priority or shutter priority modes for greater control without having to resort to full manual. Of course the camera can be used in a fully automated mode for easy shooting.

• Pre Capture for Fast Shooting

Use the Pre-Capture capability of the SP-550 UZ to capture the action even before you fully press the shutter for shooting kids, pets, sports and other fast-moving subjects.

• Bright Capture Technology

Bright Capture Technology lets you clearly and brightly preview your shots on the LCD Display and take pictures in low-light situations without a flash.

• Easy Shooting Modes

The camera includes 23 built-in scene modes that cover many common shooting situations, providing you with the ability to take perfect shots with the minimum of fuss and effort.

• Incredible 15 fps Burst Capability

With a burst capability of 15 fps, you can take up to 20 frames (at 1.MP resolution) in rapid succession to freeze moments in time. For higher quality images, the camera can take full resolution images (7.1MP) at an impressive 1.2 fps , or compromise with a brisk 7 fps capability with a capture resolution of 3MP

• TV-quality Video Recording

The SP-550 UZ includes a high quality movie mode that captures broadcast quality VGA resolution video at a rate of 30 fps with sound, so you can use your compact digital still camera to produce professional video clips, and leave the camcorder at home.

• 2.5" LCD Display and EVF Viewfinder

The high-resolution LCD features a high resolution of about 230,000 pixels, making it easy to view image details, and ensure proper focus. Furthermore, the Backlight Boost Button increases the brightness of the LCD for excellent visibility. The electronic viewfinder is extremely useful when it is very bright and helps with precision image framing.

• Simple Connection to Your PC

Quickly download pictures to a computer to view, edit, and email with Simple PC Connect. The Auto-connect, USB mass storage interface and USB 2.0 High speed interface makes it easy and fast.

• Direct Printing

Turn pictures on the camera into vibrant pictures in your hands with one-touch easy printing. A single cable is all it takes to connect the SP-550 UZ camera to a PictBridge compatible printer and print colorful pictures.