B+W 37mm Digital Pro Ultraviolet (UVa) 010 Filter

The B&W 37mm Digital Pro Ultraviolet (UVa) 010 Filter isa wise initial investment. B+W UV filters are excellent general purpose filters since they will not only protect your front element from airborne contaminants as well as fingerprints but also help you get better images at high altitude and while on the water. Using this filter will diminish the bluish cast caused by the various atmospheric factors, yet, it will not have an effect on the color balance of your shot. No increase in exposure is required.

A UV filter is the best available protection for the front element of your lens. A lens that accidentally gets dropped on its front element while hiking can potentially be saved by purchasing this item. Some people refer to them as "cheap insurance".

Aside from that more-than-significant benefit, UV filters cut through some of the haze in the atmosphere rendering your photos clearer, sharper and more contrasty. For those who enjoy outdoor photography, especially distant vistas, a UV filter can produce a more distinct image by removing much of the blue tint normally associated with atmospheric haze.

The filter ring is made from brass yielding a stronger product. Brass filter rings are also less prone to jamming. In addition, the seal between the glass and filter ring is exceptionally strong giving the filter added strength and durability. The excellent Schott Glass used in the manufacturing of this filter is legendary and synonymous with the highest standards of filter production. It comes with a solid 10-year warranty.