The book, Selling Your Photography, from the Allworth Press teaches you how to get the most mileage out of your photographs. Called a "road map" to selling your work and getting it published, this book by Richard Weisgrau will teach you what you need to know about breaking into your chosen market, finding new clients, and the nature of relationships between editors, art directors, communications directors, and the photographer. Covering a multitude of topics, "Selling Your Photography" should be mandatory reading for anyone considering a career as a photographer.
- Table of Contents
- Introduction Chapter 1: Marketing Opportunities Chapter 2: Market Overview Chapter 3: Deciding on a Business Model Chapter 4: Finding Advertising Clients Chapter 5: Finding Corporate Clients Chapter 6: Finding Editorial Clients Chapter 7: Finding Merchandise Segment Clients Chapter 8: Marketing Your Photography Chapter 9: Multiplying Your Results Chapter 10: Developing Good Business Habits Chapter 11: Licensing and Pricing Chapter 12: Jumping the Hurdles Chapter 13: Resources Index