Sony Cyber-shot DSC-W690 Digital Camera (Blue)

No Longer Available

Product Highlights

  • 16.1Mp 1/2.3" Super HAD CCD Sensor
  • 25-250mm (35mm Equivalent) Sony G Lens
  • 3.0" LCD Clear Photo LCD
  • 10x Optical Zoom
  • 3200 ISO Sensitivity
  • Optical SteadyShot with Active Mode
  • Built-In Flash
  • 720p HD Video Capture
  • Sweep Panorama Mode
  • MS Duo/SD/SDHC/SDXC Compatible
Show moreShow less

Questions? Ask our experts:

The Sony Cyber-shot DSC-W690 Digital Camera is a super-compact point-and-shoot with more under the hood than meets the eye. This sleek little number is host to a 16.1Mp image sensor, a 3.0" LCD screen, Optical SteadyShot image stabilization, 10x optical zoom, and more! And in addition to capturing stills, the W690 also records 720p HD video. A bevy of auto functions also come in handy by taking the guesswork out of image making. Functions like iSCN, Natural Flash, Picture Effect, and more do all the hard work while you enjoy the memory in-progress.

Compact Camera with 10x Zoom
The Sony 10x optical zoom G lens brings distant subjects super close for great outdoors, sports, and travel photos. The compact size makes it easy to take with you in a pocket, purse, or backpack
720p MP4 HD Movie Mode
In 720p MP$ movie mode the camera shoots 1280 x 720 high definition movies at 30 fps, a standard format when working with a PC. Users will create high quality movies with full use of optical zoom in files small enough to transfer to compatible PC or Mac computer. Once transferred to your computer and connected to the Internet, you can effortlessly upload your media to popular photo and video-sharing web sites such as Photobucket and YouTube
Sweep Panorama Mode - Up to 360 Degrees
Reach beyond the traditional wide angle lens, and capture more breathtaking shots with Sweep Panorama mode. Simply press the shutter button and sweep the camera in the desired direction and the camera continuously shoots at a high speed, then seamlessly stitches the images together with automatic position adjustment to create one stunning panoramic image. Available in wide and up to 360° full circle, the camera can take a variety of panoramic shots. Now capturing wide landscapes is an easy as press and sweep
16.1Mp Super HAD CCD Image Sensor
A powerful 16.1 megapixel 1/2.3" Super HAD CCD image sensor helps you capture gorgeous images with superb contrast and clarity down to the finest detail. With 16.1 megapixels, you can create stunning, photo-quality prints up to A3+ (13 x 19") size, or crop your images and still come away with high resolution shots
3.0" Clear Photo LCD Display
Large 3.0" (230K dots) Clear Photo LCD display features sharp, natural color that makes it easy to compose shots, read menus, and view photos, even in bright sunlight
Optical SteadyShot Image Stabilization
Optical SteadyShot image stabilization uses a built-in gyro sensor to detect camera shake and automatically shifts the lens to help prevent blur without sacrificing image quality
Picture Effect
Picture Effect adds a new level of expression to photos, making ordinary landscapes and portraits come to life by heightening mood and emphasizing certain attributes. Select camera models have up to nine different effects
Intelligent Auto Mode
Unlike traditional auto mode, intelligent Auto (iAuto) mode thinks for you, recognizing scenes, lighting conditions, faces, and adjusts settings resulting in clear images, faces with natural skin tone and less blur. Take advantage of all the technology without leaving Auto mode. Kids on the playground, landscape shots, a beautiful flower, or an indoor birthday party result in clear images without leaving auto mode
Face Detection Technology
Face detection technology detects up to eight individual faces and adjusts focus, exposure, and white balance to help deliver crisp, properly lit images of family and friends
Smile Shutter Technology
Smile Shutter technology captures a smile the moment it happens. Simply press the Smile Shutter button and the camera does the rest. You can also select adult and child priority and indicate the degree of Smile Detection sensitivity. Intelligent Scene Recognition can be used together with Smile Shutter mode when the intelligent Auto mode is on. This means that beautiful smiles can be captured with settings optimized for the particular scene, even in difficult conditions such as twilight and back-lighting
Anti-Blink Function
It's frustrating to capture the perfect shot, only to review it later and discover subjects blinked during the photo. The Anti-blink function works to help counter blinking and squinting. When the camera is set to Soft Snap, the Anti-blink function captures two images, recording only the photo with less squinting. If a blink is detected in other shooting modes, a warning will be displayed after you take the shot
Soft Skin Mode
Portrait subject will love the results. Soft Skin mode recognizes skin tones and reduces the appearance of blemishes and wrinkles without affecting the rest of the shot
Intelligent Scene Recognition Mode
Intelligent Scene Recognition mode (iSCN) automatically detects 33 different types of scenes and selects the appropriate camera settings. iSCN has two modes: Auto and Advanced. In Auto Mode, the camera takes a single shot using the optimal settings. In Advanced Mode, the camera takes a photo with the optimal settings and, if in difficult lighting (low-light or back light) immediately takes a second photo with another optimized setting so you can choose which to keep
Natural Flash
Conventional point-and-shoot camera flash shots just don't capture colors the way the eye sees them. Natural Flash controls the white balance of both the background and main subjects
Dynamic Range Optimizer
Dynamic Range Optimizer (DRO) Standard and Plus uses a sophisticated algorithm to help recover shadows and highlights. The result is more natural images with clearer details that more closely match what your naked eye sees. DRO is particularly effective when shooting backlit portraits on any scene with a dramatic contrast between background and foreground lighting. DRO Plus allows for even greater optimization by analyzing each region of an image and performing additional image processing
Self-Portrait Timer
Self-Portrait Timer helps to take the guesswork out of self-portraits by utilizing Face Detection technology to recognize when your face enters the frame. Once the camera detects your face, it triggers a 2-second timer, and then snaps a picture
Panorama Still Image Size
7,152 x 1,080 (235°) / 4,912 x 1,080 (161°) / 4,912 x 1,920 (161°) / 3,424 x1,920 (112°)
Video Mode
1280 x 720 (Fine) (1,280 x 720/30fps) / 1280 x 720 (Standard) (1,280 x 720/30fps) / VGA (640 x 480/30fps)
Focal Length (35mm Equivalent)
Still 16:9: 27.5-275mm / Still 4:3: 25-250mm / Movie 16:9: 27.5-275mm (SteadyShot Standard), 27.5-385mm (SteadyShot Active) / Movie 4:3: 33.5-335mm (SteadyShot Standard), 33.5-469mm(SteadyShot Active)
AF Modes
Multi Point AF /Center Weighted AF / Spot AF / Tracking Focus / Face TrackingFocus
Power Requirements
100-240 VAC, 50/60 Hz, 2 W
UPC: 027242844230
Pixels Actual: 16.4 Megapixel
Effective: 16.1 Megapixel
Sensor 1/2.3" CCD
File Formats Still Images: JPEG
Movies: MPEG-4 AVC/H.264
Audio: MP3
Max Resolution 16 MP: 4608 x 3456
Aspect Ratio 4:3, 16:9
Image Stabilization Optical
Color Spaces sRGB
Lens 9 elements in 7 groups
3 Aspherical
EFL: 4.45-44.5mm (35 mm equivalent: 25-250mm)
Aperture: f/3.3 (W) - 5.9 (T)

35mm equivalency of 25-250mm is at 4:3 aspect ratio

Zoom Optical: 10x
Digital: 40x
Focus Range Wide: 0.16' (5 cm) - Infinity
Telephoto: 4.92' (150 cm) - Infinity
Exposure Control
ISO Sensitivity Auto, 80-3200
Shutter 2 - 1/1600 seconds
1 - 1/1600 seconds

Auto and program Auto respectively

Exposure Metering Center-weighted, Multi, Spot
Exposure Modes Modes: Auto, Programmed Auto
Compensation: -2 EV to +2 EV (in 1/3 EV steps)
White Balance Modes Auto, Cloudy, Daylight, Flash, Fluorescent (Day White), Fluorescent (Natural White), Fluorescent (White), Incandescent

Also: One Push

Burst Rate Up to 1 fps at 16.1 MP for up to 100 frames
Self Timer 10 Seconds, 2 Seconds

Also: portrait1 and portrait2

Interval Recording No
Remote Control None
Flash Modes Auto
Flash On
Slow Sync
Built-in Flash Yes
Maximum Effective Flash Range Wide: 0.66 - 12.14' (0.2 - 3.7 m)
Telephoto: 3.28 - 4.92' (1 - 1.5 m)

At ISO Auto

External Flash Connection None
Built-in Memory 27 MB
Memory Card Type Memory Stick Duo
Memory Stick Pro Duo
Memory Stick PRO HG-Duo
Still Images per GB JPEG: 132 @ Highest Resolution - 5500 @ Lowest Resolution
Video Recording Yes
Video Clip Length Up to 2 GB or 29 Minutes
Audio Recording With Video, Mono
Screen 3.0" LCD Rear Screen (230,000 pixels)
Connectivity/System Requirements
Connectivity AV Output
USB 2.0

Also: Composite; Multi is A/V / USB

Connectors 1x AV Output, USB 2.0
Software System Requirements Not Specified By Manufacturer
Operating/Storage Temperature Operating
32 to 104°F (0 to 40°C)
-4 to 140°F (-20 to 60°C)
Waterproofing None
Battery NP-BN Rechargeable Lithium-Ion Battery Pack, 3.6 VDC, 600 mAh
Dimensions (WxHxD) 3.7 x 2.2 x 0.8" / 94.3 x 56.1 x 21.7 mm
Weight 5.0 oz / 142 g with battery and memory card
Packaging Info
Box Dimensions (LxWxH) 6.1 x 5.0 x 2.0"
Sony Cyber-shot DSC-W690 Digital Camera (Blue)
  • NP-BN Battery
  • Battery Charger
  • Multi USB Cable
  • Wrist Strap
  • 1-Year Limited Warranty
  • Be the first to review this item

    Memory Cards

    See more

    Required item: Be sure to have enough storage capacity.

    Transcend - 8GB SDHC Memory Card Class 10
    • You Pay: $7.89

    Batteries & Power

    Always keep a spare battery handy so you won't get caught without power.

    Sony - NP-BN1 Rechargeable Lithium-ion Battery Pack (3.6V, 600mAh)
    • You Pay: $32.68

    Bags & Cases

    See more

    Carry, store, and protect all your equipment with a bag or a strap.

    Pearstone - Onyx 210 Camera Pouch (4.2 x 2.8 x 0.6", Black)
    • You Pay: $9.95

    Screen Protectors

    See more

    Protect your LCD screen from scratches and finger prints.

    GGI - Digital Camera/Camcorder Screen Protector Kit
    • You Pay: $4.95

    Card Readers

    See more

    Download your pictures faster and save battery life.

    IOGEAR - SD/microSD/MMC Card Reader/Writer (Green)
    • You Pay: $4.69
    View all Accessories
    See any errors on this page? Let us know.