Lowel

The Photo Landscape, 2013

Over the course of 2013, the photographic-technology landscape has certainly held its fair share of innovations, updates, new releases, and refinements, with manufacturers pushing to meet certain contemporary image-making goals as well as working to draft the blueprint of what to expect in subsequent years.

High-Quality Product Shots Encourage Swift Online Sales

Sharp, clear, well-lit, and attractive images of the items you offer for sale online are the most crucial elements of successful online sales at sites such as eBay. High-quality images with excellent detail, accurate color balance, and plain, evenly lit backgrounds are much more likely to result in swift sales and may even help you acquire higher prices.

B&H Wedding Guide: Video Workflow

There is a first time for everything, and if you have your mind set on producing a wedding video, you will encounter plenty of “firsts” within that initial wedding weekend. There is a first kiss, a first dance and a first slice of cake. Where will you have your cameras set up for each of these memorable moments? Will you need lights for every shot?  How will you manage the audio?

Essential Gear for Savvy Wedding Pros

Wedding photography has become an extremely popular and lucrative specialty. First and foremost, a wedding is a grand, unrepeatable, emotionally charged event at which expectations run high, and second best won't do. Being a wedding photographer requires dedication and talent, but having the right equipment is crucial.

Lighting Gear for Outdoor Portraits

After posing for a few gigabits of formals in a hall, you can sense the wedding party’s palpable relief when, weather permitting, it’s time to take it outside. If you’re lucky enough to have nicely landscaped grounds, it’s a great opportunity to stop fighting with the tungsten light sources inside and take advantage of that flash-friendly sunlight.

Innovative LED Lighting for Stills and Video

LEDs have come a very long way from simple uses as indicator lights on your audio and video equipment to a dominant position in the field of signage and display in large public venues. Since developing technology has helped to overcome their initial high cost of production, they are now poised to supplant fluorescent lamps in our homes.

Lowel Prime 400 LED Lights

The Lowel Prime 400 light is a professional LED panel that’s perfectly suited to any project that requires high quality, bright studio lighting, be it photography or video. Like all LED models, the light draws very little power and runs both quietly and coolly.

Lowel Rifa eXchange

Lowel’s Rifa Lites have long been popular lighting tools for photographers who need or desire a continuous light source that produces a soft, flattering light and folds down narrow enough to slip into a tube for fast and easy transit to and from assignments.

Lowel SoftCore Lighting System

The Lowel SoftCore Lighting Systemis designed to turn any softbox you might currently own into a cool-running, fluorescent lamp based lighting system containing up to five 80W CRI fluorescent lamps. 

Lowel TRIO 1 Lighting System

If the nature of your photographic work requires swaths of even, continuous light, Lowel’s TRIO 1 is well worth investigating. Designed for use with your choice of 55W high CRI, daylight- or tungsten-balanced fluorescent lamps, Lowel’s TRIO 1 lamp heads are well suited for portraiture and mid-sized tabletop applications.

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