Professional's Choice

Professionals tend to expect more from the tools they use. They expect them to perform reliably, accurately and smoothly on good days and bad. On top of all that, they expect their tools to feel proper, secure and "right" in the hand. And these very same folk often have the same expectations when it comes to pedestrian items. We'd like to talk about a half-dozen point-and-shoot digital cameras that should appeal to serious-minded shooters seeking a pocket-sized camera that feels and performs like a "real" camera.


While there may not ever be a "perfect" lens, there has long been a need for a one-lens solution for shooters who want to head out the door with one camera and one lens over their shoulder. The reasons vary. For some it's a matter of convenience. For some, it's a matter of pure laziness and for others it's the fear of getting dust on the sensor. For frequent flyers it's a matter of logistics, i.e., there's a limit to how much airlines allow you  to carry aboard the plane (almost all of these lenses are surprisingly compact).

Entry-Level Cameras

The interesting thing about entry level point-and-shoot digicams is that the simplest, least expensive of the lot is capable of taking wonderfully sharp, angst-free photographs. The costlier, more "'complicated" digicams can perform more "tricks" or have wider or longer lenses  than entry-level digicams, but at the end of the day, each of these econo-cams capture surprisingly fine stills and video.


In the right hands, almost any lens—including a fisheye lens—can be used for portraiture. Wide angle, normal, even super-telephoto lenses can be used successfully for portrait work. But if you had to narrow them down to select an optimal focal length for shooting portraits, it would have to be a lens in the range of 85 to 105mm.

Professional DSLR

A professional photographer is someone who can take a photograph that's technically and aesthetically right on the money with even the most basic of imaging tools, though few, if any, would bet their reputations on entry-level cameras on a regular basis. That's because as feature-packed as under-$500 cameras are, they're simply not up to taking the pounding pro-quality DSLRs are subjected to on a daily basis. But ruggedness is only part of the equation when it comes to the top guns of DSLR cameras.

Instant Rebates on Select Nikon Camera+Lens Kits Ends October 30th

The Nikon D90, D300s and D700 have won many awards for being outstanding cameras. Known by many for their low light capabilites and fantastic autofocus, many photographers looking to upgrade from their entry level DSLRs may want to take advantage of the instant rebates in effect until October 30th.

Nikon Coolpix L22

The Nikon Coolpix L22 Digital Camera produces crisp images with its 12-megapixel CCD sensor, and incorporates a 3.6x zoom lens with a focal length of 37-134mm. Shooting in low light is not a problem with Nikon's exclusive 3-way VR Image Stabilization technology. 

Nikon's AF-S Nikkor 35mm f/1.4G

For photojournalists, wedding photographers and others who often find themselves shooting stills or video under less than desirable lighting conditions, the new Nikkor AF-S 35mm f/1.4G completes the trifecta of Nikkor high-speed hotties that include Nikon's previously released AF-S 85mm f/1.4G and AF-S 24mm f/1.4G.

Nikon CoolPix P7000

The new Nikon CoolPix P7000 fills a slot that's been glaringly open for quite some time—namely, a high performance, point-and-shoot camera designed with the sort of features advanced amateurs and pros seek in a compact camera.

Announcing the B&H Interactive HDSLR Guide

Finding the right HDSLR and learning how to use it can be a daunting process. That's why B&H is launching a dynamic and comprehensive online guide to help you choose an HDSLR—and get great results once it's in your hands.


Subscribe to RSS - Nikon