B&H Wedding Guide: The Edgy Style of Moshe Zusman
Moshe Zusman, of the eponymous photography studio, has done hundreds of wedding, event, corporate, portrait and fashion shoots in the Washington, D.C., area and worldwide. He is recognized for innovative use of lighting and color with a distinctly modern edge. Coupled with a charismatic personal style that sets clients at ease and an eye for the candid, spontaneous moments that define an event, Moshe’s highly regarded work has earned him accolades including the WeddingWire Brides Choice Award 2009 – 2013.
Moshe is a member of Professional Photographers of America (PPA), a speaker and instructor at Wedding & Portrait Photographers International (WPPI), PDN's PhotoPlusExpo, and the Professional Photographers Society of Greater Washington (PPSGW). He is an instructor at Boston University’s Center for Digital Imaging Arts in Washington, D.C., is involved in several photography coaching and mentoring workshops, and is a frequent guest speaker at industry events.
"In order to capture the bride in her element at her wedding, I have to light the venue properly. Off-camera lighting is essential. I set up four lights on 12-foot stands around the venue, facing the dance floor, to open up and brighten the dark corners of the room. Next, I match the ambient lighting using gels to avoid mixing white balances. This allows me to light the guests all the way in the back of the venue with minimal shadows, to provide a rim light on almost every guest and to capture the true colors in the room.
"Lighting is only half the trick; there’s posing, too. Convince the bride that in order to achieve wedding photos she’ll love, you need to pose her! The concept of capturing the bride in her element and the “special moments” as they come sounds ideal—until those moments never come. Then what? This is why I first educate the bride on the difference between photojournalistic style and posing, and then I pose her. I transform her and the entire wedding party into fashion models. Don’t be afraid to pose your clients!
"Experiment until you figure out your own style, and shoot outside the box. This will set you apart. This will keep you busy."
|Camera||Canon EOS 1Dx and Canon EOS 5D Mark III|
|Lighting System||Studio work: Profoto D1 Air 500 and 1000
Outdoor work: AcuteB2 Air w/ Lithium-Ion battery
|Lens||Canon EF 70-200 F/2.8L II, Canon EF 14mm F/2.8L II, Canon 24-70mm
F/2.8L II and a Canon EF 100mm F/2.8L Macro IS
|Gear Bag||ThinkTank Photo bags|
|Mirrorless Camera||Fuji X-E1 and Fuji X100|