After 10 years of shooting headshots on a daily basis, professional photographer Peter Hurley has found one constant that never ceases: everyone wants to look good in front of a camera. Not really an epiphany right? Well to Peter, it is the challenge he is up against everyday and he has found that it’s not a straightforward as it may seem.

First off, when shooting a headshot you’ll have the barrel of your camera in close proximity to your subject, making them well aware of that fact the nanosecond you point it in their general direction. Everyone reacts differently to being in front of a camera especially if they know it is pinpointed on their face. There is no rhyme or reason as to why some behave cool as cucumbers and others seem to instantly have an outer body experience.

Our job as photographers is to not only take a technically beautiful image, but also to coach our subjects in order to bring the best out of them. Peter has always considered the job twofold, one part photographic technique and the other a flurry of constant photographer banter. The proper use of both allows the photographer and subject to capture a headshot that both people can be proud of.

So how is it done? That is precisely what Peter will discuss during this lecture.

Topics will include:

•The Equipment
•The Light
•The Capture
•The Workflow
•The Crop
•The Direction
•The Coaching
•The Delivery