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Kickstarter is the world’s largest funding platform for creative projects. Every week, tens of thousands of people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, games, fashion, food, publishing, and other creative fields. Since April, 2009, more than three million people have pledged more than $400 million to projects by creators who always maintain full ownership and complete creative control of their work.

Join Kickstarter Art Program Director Stephanie Pereira for a primer on how to bring a Kickstarter project to life. Dive deeply into a case study of a successful project and learn how to structure a campaign, what kind of rewards work best, how to spread the word, and other helpful tips.