hasselblad h4d-40

What would you shoot if you were loaned a Hasselblad H4D-40? Recently, I had the opportunity to shoot with one. Having been a medium format film shooter back in college, using this camera seemed almost like I was coming back home. To see just what it could do, I put it to the test in a natural-light studio, against a medium format film camera.

In a relatively short time, Hasselblad H-series cameras have garnered the respect of a growing stable of pro shooters, discriminating photo buffs, well-heeled attorneys and orthodontists alike. Along with the latest in imaging technologies and some of the sharpest, smoothest-operating lenses on the market, the Hasselblad H4D-40 delivers the goods in a package that's relatively light (5.04 lb / 2290 g including lens, prism finder, and battery) feels well balanced in the hand, and is as fluid to use as any 35mm-based DSLR, professional or otherwise.