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Sony a7 III Mirrorless Camera with 28-70mm f/3.5-5.6 Lens and Basic Bundle

BH #SOA73KK (B&H Kit)
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Sony a7 III Mirrorless Camera with 28-70mm f/3.5-5.6 Lens and Basic Bundle
Key Features
  • Basic Accessories to Start Shooting
  • Bag and Memory Card
  • FE 28-70mm f/3.5-5.6 OSS Lens
  • 24MP Full-Frame Exmor R BSI CMOS Sensor
Comprising the core accessories needed to begin shooting, the Sony a7 III Mirrorless Camera with 28-70mm f/3.5-5.6 Lens and Basic Bundle from B&H combines the full-frame camera body and FE 28-70mm f/3.5-5.6 OSS lens with a memory card and camera bag.
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Sony A7 III Overview

By B&H Photo's
Sony a7 III Mirrorless Camera
Well-Rounded Perfection
Distinguished by its updated sensor design, the Sony a7 III is a well-rounded camera suitable for both photo and video applications in a variety of working situations. Refined for improved speed and low-light performance, a new 24.2MP Exmor R BSI CMOS sensor and BIONZ X processor benefit image quality, video capabilities, and AF performance. The a7 III also sports a revised body design, with a new touchscreen LCD, improved EVF, larger battery, and dual memory card slots.
Full-Frame BSI Sensor and BIONZ X Processor
Featuring a back-illuminated design, the full-frame 24.2-megapixel Exmor R CMOS sensor works with the BIONZ X image processor to offer high-resolution stills and video while minimizing noise and improving speed. The BSI design also dramatically improves data transmission speed for creating 14-bit, high-resolution stills with a native sensitivity range from ISO 100-51200, which can be further expanded to ISO 50-204800. Also, it enables internal UHD 4K video recording with a wide dynamic range using the full width of the full-frame sensor. The BIONZ X processor also works in conjunction with a high-speed front-end LSI to realize faster processing times along with the ability to capture an impressive 15-stop dynamic range at low sensitivity values.

The sensor and processor combination also avails fast continuous shooting at up to 10 fps at full resolution, for up to 177 consecutive frames, and with full-time AF/AE when working with either a mechanical shutter or an electronic shutter. If shooting in live view mode, a continuous shooting rate of up to 8 fps is also possible.
UHD 4K Video Recording in XAVC S Format
Internal recording of UHD 4K movies is possible in multiple frame rates up to 30 fps and uses 2.4x oversampling, which renders greater detail, and full pixel readout is possible, too, for higher quality imagery with reduced moiré and aliasing. Full HD 1080p recording is also supported in frame rates up to 120 fps, and both 4K and FHD resolutions utilize the 100 Mb/s XAVC S format contained within an MP4 wrapper with 4:2:0 sampling.

The high-speed, 120 fps recording also enables 4x and 5x slow-motion movie recording with the frame rate set to either 30p or 24p. In addition to high-resolution internal recording, uncompressed HDMI output also enables the use of an optional external recorder for clean 4K recording with 4:2:2 sampling.
S-Log3, HLG, and Other Color and Gamma Controls
Affording extensive customizable color and gamma controls, the a7 III allows users to adjust the gamma, black level, knee, color level, and more. Shooters can use the same S-Log2 Gamma Curve that is found on high end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal then traditional REC709, for increased post-production flexibility.

HLG (Hybrid Log-Gamma) support is available, along with the BT.2020 color space, for recording within a wide color gamut and, in addition to S-Log2, S-Log3 is also available for producing an effective 14-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.
Autofocus and Image Stabilization
Fast Hybrid AF System
An evolved 4D FOCUS system now employs a combination of 693 phase-detection points, which cover approximately 93% of the frame, along with 425 contrast-detection areas for reliable and quick autofocus and subject tracking performance. This Fast Hybrid AF System now achieves twice the focusing speed and more reliable tracking compared to previous a7 models, as well as improved low-light focusing.
  • Lock-on AF maintains focus on moving subjects through the use of a configurable frame that is set over the desired moving subject
  • Expand Flexible Spot employs neighboring focus points to retain focus on moving subjects even if the originally selected point loses focus
  • Eye AF can be used to base focus on recognized subjects' eyes for portraits and is available in both AF-S and AF-C modes
  • Focus Magnifier function can be used for critical focus when homing in on minute subject details
  • Rear touchscreen can also be used for Touch Focus control and a Touchpad Focus Control mode lets you use the rear screen intuitively while keeping your eye to the viewfinder
5-Axis SteadyShot INSIDE Image Stabilization
Packed into the robust a7 III is a 5-stop effective 5-axis SteadyShot INSIDE image stabilization system that compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.
Body Design and Connectivity
  • The XGA OLED Tru-Finder EVF features a 2.36m-dot resolution and 0.78x magnification for bright, clear viewing in high detail.
  • In addition to the EVF, a 3.0" 922k-dot rear LCD is also available, which has a touch panel design for intuitive operation and focusing control. The screen also tilts upward 107° and downward 41° to benefit working from high and low angles.
  • Magnesium-alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses and the grip rigidity has been improved for more comfortable hand-holding.
  • Weather-sealing has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
  • Using the NP-FZ100 battery, the a7 III has improved battery life and is now rated for approximately 710 shots per charge.
  • Dual SD memory card slots allow for flexible file saving and handling, and can be configured to partition raw and JPEG files or can be used for overflow recording. One of the card slots is rated to support UHS-II memory cards.
  • A USB 3.0 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged from the host power source while connected.
  • Built-in Wi-Fi enables the a7 III to instantly share imagery to mobile devices for direct sharing online to social networking, via email, and to cloud storage sites.
  • NFC (Near Field Communication) is also supported, which allows for one-touch connection between the camera and compatible mobile devices; no complex set-up is required. Once connected, the linked mobile device can also display a live view image on its screen and remotely control the camera's shutter.
  • Bluetooth connectivity allows for location data acquisition.
Sony FE 28-70mm f/3.5-5.6 OSS Lens
A Versatile Standard
A top pick for users looking for a lightweight all-around zoom, the FE 28-70mm f/3.5-5.6 OSS Lens from Sony is a great go-to for full-frame E-mount shooters. The lens has a compact, portable design that is ideal for everyday, walkaround use and its versatile wide-angle to portrait-length range suits working with a variety of subject types.
Optical Design
  • One extra-low dispersion glass element is featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.
  • Three aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.
  • Rounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.
Autofocus, Image Stabilization, and Design
  • An internal focus mechanism and linear motor contribute to faster, more responsive system and easier handling.
  • Optical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.
  • Dust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.
Ruggard Journey 24 DSLR Shoulder Bag (Black)

The Journey 24 DSLR Shoulder Bag, in black, from Ruggard stores and protects your compact DSLR or mirrorless camera with an attached lens and grip. It also fits various small accessories. This handsome bag features a large flap with a quick release buckle, and double-pull zipper closure. The main compartment has four padded, touch-fastening dividers for organizing equipment. A light gray interior lining makes it easier to locate gear in low light. Under the lid is a large, zippered, mesh accessory pocket. Small accessories are easily accommodated in the front exterior zippered pocket. Inside this pocket are two slip-in pockets, two memory card pockets with touch-fastening flaps, and a zippered mesh pocket.

Photographers will appreciate the neoprene water bottle/accessory pocket located on the exterior left side of the bag. On the opposite side is a strap for attaching accessories. Carry the Journey 24 Shoulder Bag by the padded top handle, or wear with the removable, adjustable, padded shoulder strap. The strap has swiveling snap-hooks that attach to metal D-rings on either side of bag. And on the back of the bag is a trolley strap that comes in handy when traveling with rolling luggage. Two strips of plastic feet on the bottom of the bag help protect it against abrasion. This well-made bag is constructed from weather-resistant polyester and ballistic nylon.

UPC: 847628000520
SanDisk 64GB Extreme PRO UHS-I SDXC Memory Card

Designed for SD devices that can capture Full HD, 3D, and 4K video, as well as raw and burst photography, the 64GB Extreme PRO UHS-I SDXC Memory Card from SanDisk has a capacity of 64GB, is compatible with the UHS-I bus, and features a speed class rating of V30, which guarantees minimum write speeds of 30 MB/s. If your device does not support the V30 standard, this card also supports the U3 standard, which likewise guarantees minimum write speeds of 30 MB/s. Read speeds are supported up to 200 MB/s and write speeds max out at 90 MB/s. A built-in write-protect switch helps to safeguard against the accidental erasure of card data.

As with most SanDisk cards, this memory card is shockproof, x-ray proof, waterproof, while also being able to withstand temperatures from -13 to 185°F, allowing you to take this card with you into extreme environments, such as snow, deserts, and pools. Should the card's data become compromised, you also benefit from the option to download RescuePRO Deluxe software as well as a limited lifetime warranty.

Highlights
Save time with card offload speeds of up to 200 MB/s powered by SanDisk QuickFlow Technology
Pair with the SanDisk Professional PRO-READER SD and microSD Card Reader to achieve maximum speeds
Write speeds up to 90 MB/s and read speeds up to 200 MB/s
Good for shooting 4K UHD video and sequential burst mode photography
Capture uninterrupted video with UHS Speed Class 3 (U3) and Video Speed Class 30 (V30)
Built for and tested in harsh conditions, this card is resistant to water, shock, x-rays, and temperatures ranging from -13 to 185°F.
UPC: 619659188801
Kit Contains:

Sony a7 III Mirrorless Camera

Key Specs
Lens Mount
Sony E
Sensor Resolution
Actual: 25.3 Megapixel
Effective: 24.2 Megapixel (6000 x 4000)
Image Sensor
35.6 x 23.8 mm (Full-Frame) CMOS
Image Stabilization
Sensor-Shift, 5-Axis
ISO Sensitivity Range
Photo
100 to 51,200 in Manual Mode (Extended: 50 to 204,800)
100 to 12,800 in Auto Mode
Video
100 to 51,200 in Manual Mode (Extended: 102,400)
100 to 12,800 in Auto Mode
Internal Recording Modes
AVCHD/H.264
1920 x 1080i at 50/59.94 fps [17 to 24 Mb/s]
H.264/XAVC S
UHD 4K (3840 x 2160) at 23.98/25/29.97 fps [60 to 100 Mb/s]
1920 x 1080p at 1/2/3/4/6/8/12/15/23.98/25/29.97/50/59.94/100/120 fps [16 to 100 Mb/s]
External Recording Modes
4:2:2 8-Bit via HDMI
UHD 4K (3840 x 2160) at 23.98/25/29.97 fps
1920 x 1080p at 23.98/50/59.94 fps
1920 x 1080i at 50/59.94 fps
Media/Memory Card Slot
Slot 1: SD/SDHC/SDXC (UHS-II)
Slot 2: SD/SDHC/SDXC/Memory Stick Duo Hybrid (UHS-I)
Video I/O
1x Micro-HDMI Output
Audio I/O
1x 1/8" / 3.5 mm TRS Stereo Headphone Output
1x 1/8" / 3.5 mm TRS Stereo Microphone Input
Power I/O
1x USB-C Input/Output
Other I/O
1x Sony Multi/Micro-USB Remote Input
1x USB-C (USB 3.2 / 3.1 Gen 1) Data Input/Output (Shared with Power Input)
Wireless
Wi-Fi 4 (802.11n), Bluetooth 4.1, NFC
Display Type
Tilting Touchscreen LCD
Battery
1x NP-FZ100 Rechargeable Lithium-Ion, 7.2 VDC, 2280 mAh (Included)
 • Approx. 610 Shots
Imaging
Lens Mount
Sony E
Sensor Resolution
Actual: 25.3 Megapixel
Effective: 24.2 Megapixel (6000 x 4000)
Image Sensor
35.6 x 23.8 mm (Full-Frame) CMOS
Sensor Crop (35mm Equivalent)
Crop Factor: 1x
Additional Modes: 1.5x
*Additional Crop Occurs in Select Video Modes
Image Stabilization
Sensor-Shift, 5-Axis
Built-In ND Filter
No
Capture Type
Stills & Video
Exposure Control
Shutter Type
Mechanical Focal Plane Shutter and Electronic Rolling Shutter 
Shutter Speed
1/8000 to 30 Seconds
1/8000 to 1/4 Second in Movie Mode
Bulb/Time Mode
Bulb Mode
ISO Sensitivity Range
Photo
100 to 51,200 in Manual Mode (Extended: 50 to 204,800)
100 to 12,800 in Auto Mode
Video
100 to 51,200 in Manual Mode (Extended: 102,400)
100 to 12,800 in Auto Mode
Metering Method
Center-Weighted Average, Highlight Weighted, Multi-Zone, Spot
Exposure Modes
Aperture Priority, Auto, Manual, Program, Shutter Priority
Exposure Compensation
-5 to +5 EV (1/3, 1/2 EV Steps)
Metering Range
-3 to 20 EV
White Balance
2500 to 9900K
Presets: Auto, Cloudy, Color Temperature, Color Temperature Filter, Custom, Daylight, Flash, Fluorescent (Cool White), Fluorescent (Daylight), Fluorescent (Warm White), Incandescent, Shade, Underwater
Continuous Shooting
Up to 10 fps at Maximum Resolution for up to 89 Frames (Raw) / 177 Frames (JPEG)
Interval Recording
No
Self-Timer
2/5/10-Second Delay
Still Image Capture
Aspect Ratio
3:2, 16:9
Image File Format
JPEG, Raw
Bit Depth
14-Bit
Video Capture
Internal Recording Modes
AVCHD/H.264
1920 x 1080i at 50/59.94 fps [17 to 24 Mb/s]
H.264/XAVC S
UHD 4K (3840 x 2160) at 23.98/25/29.97 fps [60 to 100 Mb/s]
1920 x 1080p at 1/2/3/4/6/8/12/15/23.98/25/29.97/50/59.94/100/120 fps [16 to 100 Mb/s]
External Recording Modes
4:2:2 8-Bit via HDMI
UHD 4K (3840 x 2160) at 23.98/25/29.97 fps
1920 x 1080p at 23.98/50/59.94 fps
1920 x 1080i at 50/59.94 fps
Fast-/Slow-Motion Support
Yes
Gamma Curve
HDR-HLG, Sony S-Log 2, Sony S-Log 3
Recording Limit
Up to 30 Minutes
IP Streaming
No
Built-In Microphone
Stereo
Audio Recording
XAVC S: 2-Channel 16-Bit 48 kHz LPCM Audio
AVCHD: 2-Channel AC-3 Audio
Interface
Media/Memory Card Slot
Slot 1: SD/SDHC/SDXC (UHS-II)
Slot 2: SD/SDHC/SDXC/Memory Stick Duo Hybrid (UHS-I)
Video I/O
1x Micro-HDMI Output
Audio I/O
1x 1/8" / 3.5 mm TRS Stereo Headphone Output
1x 1/8" / 3.5 mm TRS Stereo Microphone Input
Power I/O
1x USB-C Input/Output
Other I/O
1x Sony Multi/Micro-USB Remote Input
1x USB-C (USB 3.2 / 3.1 Gen 1) Data Input/Output (Shared with Power Input)
Wireless
Wi-Fi 4 (802.11n), Bluetooth 4.1, NFC
Mobile App Compatible
Yes: Android & iOS
App Name: Imaging Edge Mobile
Functionality: Access Stored Files, Remote Control
Global Positioning (GPS, GLONASS, etc.)
GPS
*Via Connected Smartphone
Monitor
Display Size
3.0"
Resolution
921,600 Dot
Display Type
Tilting Touchscreen LCD
Viewfinder
Type
Built-In Electronic
Size
0.5"
Resolution
2,359,296 Dot
Eye Point
23 mm
Coverage
100%
Magnification
Approx. 0.78x
Diopter Adjustment
-4 to +3
Focus
Focus Type
Auto and Manual Focus
Focus Mode
Automatic, Continuous-Servo AF, Direct Manual Focus, Manual Focus, Single-Servo AF
Autofocus Points
Phase Detection: 693
Contrast Detection: 425
Autofocus Sensitivity
-3 to +20 EV
Flash
Built-In Flash/Light
No
Flash Modes
Auto, Fill Flash, Hi-Speed Sync, Off, Rear Sync, Red-Eye Reduction, Slow Sync, Wireless
Maximum Sync Speed
1/250 Second
Flash Compensation
-3 to +3 EV (1/3, 1/2 EV Steps)
Dedicated Flash System
TTL
External Flash Connection
Shoe Mount
General
Battery
1x NP-FZ100 Rechargeable Lithium-Ion, 7.2 VDC, 2280 mAh (Included)
 • Approx. 610 Shots
Shoe Mount
1x Intelligent Hot Shoe
Tripod Mounting Thread
1x 1/4"-20 Female (Bottom)
Material of Construction
Magnesium Alloy
Operating Conditions
32 to 104°F / 0 to 40°C 
Storage Conditions
-4 to 131°F / -20 to 55°C 
Dimensions (W x H x D)
5 x 3.8 x 2.9" / 126.9 x 95.6 x 73.7 mm
Weight
1.43 lb / 650 g (With Battery, Recording Media)
Packaging Info
Package Weight
2.485 lb
Box Dimensions (LxWxH)
8.3 x 6.6 x 5.4"

Sony A7 III Reviews

See any errors on this page? Let us know

What are the differences between the Sony a iii ...

What are the differences between the Sony a iii and the Sony Alfa iii !
Asked by: ARIADNE
a stands for Alpha, same camera
Answered by: Anonymous
Date published: 2019-08-14

What is expected life of the shutter?

What is expected life of the shutter?
Asked by: William
I own two of these cameras. The first one I bought developed shutter problems after about 14 months. It was repaired and the camera seems to be working just fine now.
Answered by: Christine
Date published: 2020-05-19

what a good soft box that i can use for a7 sony 3

what a good soft box that i can use for a7 sony 3
Asked by: flockatsam
For the Sony A7III, a good softbox option is the Glow EZ Lock Quick Octa Large Softbox (36"), which provides soft, flattering light and is compatible with Bowens mount lights. Other options include the SmallRig RA-D85 Parabolic Softbox for versatile diffusion and control or the Aputure Light Dome SE, designed for high-quality soft lighting.
Answered by: Nick Y
Date published: 2024-12-19

Where can I see what the added warranty option ...

Where can I see what the added warranty option includes for this camera?
Asked by: Lisa
Sony Alpha a7 III Mirrorless Digital Camera with 28-70mm Lens and Accessories Kit BH #SOA73KK, listed above comes with the standard Limited 1-Yeear Warranty from Sony Electronics valid in the United States of America and Canada only covering manufacturer defects and workmanship. You may view the terms and conditions for the warranty under the Warranty tab on the Sony Support website. If you need an extended protection plan, after clicking the blue "Add To Cart" button on our website, you can choose the Allstate 3-Year Pro Plan or 4-Year Pro Plan which would cover manufacturer defects & workmanship as well as accidental damage such as drops, spills, and impact damage. The Allstate Protection Plans also offer protection internationally.
Answered by: Manzell L
Date published: 2021-03-23

Does this overheat in 4K like the A6300 does?

Does this overheat in 4K like the A6300 does?
Asked by: Bruce
No, overheating is typically not an issue with this camera.
Answered by: Rob
Date published: 2021-01-13

It’s the dame prive on internet and in the store

It’s the dame prive on internet and in the store
Asked by: Arturo
Yes, the pricing is the same in the store as online.
Answered by: Rob
Date published: 2021-01-29

which languages are supported? There is italian ...

which languages are supported? There is italian language on sony body?
Asked by: Filippo
Hi Filippo, yes you can select Italian as a language on the a7III.
Answered by: SonyListens
Date published: 2019-01-21

Is the 28-70mm lens shown, that comes with the ...

Is the 28-70mm lens shown, that comes with the camera, a Sony lens ?
Asked by: Gregory
Yes the 28-70 lens included is a Sony lens.
Answered by: Daniel C
Date published: 2020-01-16
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