Cengage Course Tech. The Business of Design

BH #CEBOD • MFR #9781428322295
Cengage Course Tech.
Cengage Course Tech. The Business of Design
Key Features
  • The Business of Creative Work
  • How to Market Creative Talents
The Business of Design from Thomson Delmar Learning is a book that examines how creative work can be a competitive advantage and what creative students can expect when they have finished their studies. Topics covered include the basics of marketing, proposals, legal considerations, and working with clients. It aims to provide a guide that allows students to bridge the gap between creative knowledge and business acumen, and thereby develop a more successful career path.
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Cengage Course Tech. The Business of Design

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Cengage Course Tech. 9781428322295 Overview

  • 1Description
  • 2Creative Job Hunting
  • 3Expert Advice
  • 4Industry Guide

The Business of Design from Thomson Delmar Learning is a book that examines how creative work can be a competitive advantage and what creative students can expect when they have finished their studies. Topics covered include the basics of marketing, proposals, legal considerations, and working with clients. It aims to provide a guide that allows students to bridge the gap between creative knowledge and business acumen, and thereby develop a more successful career path.

Creative Job Hunting

Discover and explore the potential career paths for a creative worker.

Expert Advice

The book includes advice from recent graduates and world renowned designers.

Industry Guide

Use the guide to study industry trends, find new opportunities, and evaluate sources of competition.

Cengage Course Tech. 9781428322295 Specs

SubjectCreative Careers
AuthorJoseph DeSetto
EditionFirst
Hard/Soft CoverPaperback
PagesNot specified by manufacturer
DimensionsNot specified by manufacturer
IllustrationsNot specified by manufacturer
ISBN Number1428322299
PublisherDELMAR CENGAGE Learning
Date Published2008
Packaging Info
Package Weight1 lb
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