Focal Press Book: Flash Cinematic Techniques

Focal Press Book: Flash Cinematic Techniques

Focal Press Book: Flash Cinematic Techniques

B&H # FOFCT MFR # 978-0-240-81261-8
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Product Highlights

  • Author: Chris Jackson
  • Paperback: 292 Pages
  • Publisher: Focal Press
  • Publication Date: January 25, 2010
  • Apply Cinematic Techniques to Flash
  • For Entertainment, Branding, & Education
  • Learn Vitural Camera Movements
  • Simulated 3D Spaces
  • Lighting Techniques
  • Character Animation
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Focal Press 978-0-240-81261-8 overview

  • 1Description

Apply universally accepted cinematic techniques to your Flash projects to improve the storytelling quotient in your entertainment, advertising (branding), and educational media with Flash Cinematic Techniques from Focal Press by Chris Jackson. A defined focus on the concepts and techniques for production from story reels to the final project delivers valuable insights, time-saving practical tips, and hands-on techniques for great visual stories. Extensive illustration, step-by-step instruction, and practical exercises provide a hands-on perspective.

Explore the concepts and principles of visual components used in stories so you are fluent in the use of space, line, color, and movement in communicating emotion and meaning. Apply traditional cinematography techniques into the Flash workspace with virtual camera movements, simulated 3d spaces, lighting techniques, and character animation. Add interactivity using ActionScript to enhance audience participation.

Table of Contents
  • Introduction
  • Show... Don't Tell Me a Story
  • Get Into Character
  • Give Me Space
  • Direct My Eye
  • Don't Lose Me
  • Move the Camera
  • Light My World
  • Speak to Me
  • Interact with Me
  • Optimize and Publish
  • Index
About the Author
Chris Jackson is an author, computer graphics designer, and tenured professor at the Rochester Institute of Technology (RIT). He teaches a variety of graduate-level courses and professional workshops focusing on 2D computer animation, 3D digital imaging, instructional multimedia, and motion graphics. He is a multimedia consultant for Fortune 500 companies and national museums. Chris' professional design work has received over 25 distinguished national and international awards for online communication. He has presented his research and professional work at Adobe MAX, ACM SIGGRAPH, UCDA Design Education Summit, and the Society for Technical Communications (STC). Chris is the author of Flash + After Effects and Flash Cinematic Techniques: Animating and Building Interactive Stories, and co-author of Flash 3D: Animation, Interactivity, and Games.
Table of Contents
  • 1Description

Focal Press 978-0-240-81261-8 specs

Author Chris Jackson
Format Paperback
Pages 292
Publisher Focal Press
Date Published January 25, 2010
BISAC Subject Headings LAN004000 LANGUAGE ARTS & DISCIPLINES / Communication Studies
ISBN-13 9780240812618

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