New Nikon Coolpix L25 Makes Shooting Photos and HD Video Easier Than Ever


By making point-and-shoot cameras more automatic, intelligent and easier to use, Nikon hopes to provide the Coolpix L25 to an ever-growing group of entry-level photographers that want simplicity and great photos or videos. Users looking to capture moments without any hassle will be happy to know that Nikon has taken the standard Auto Mode found on most digital cameras and adapted it into the L25’s Easy Auto Mode that automatically scans and measures a given scene, selects the most appropriate shooting mode and allows the fast and easy capture of a fleeting moment that could have otherwise been missed due to fumbling with camera controls.

Having a fast response time because you don’t have to change shooting modes is one thing, but to really be able to catch a moment you have to be close enough to see it. That’s where the L25’s 5x optical zoom NIKKOR lens comes into play. Able to capture a wide range of scenes—from close-ups taken a mere 1.2 inches away, to a wide-angle landscape or zoomed in to a little-league game—the Coolpix L25 is designed to provide the best-possible tools for easy, no-fuss shooting, no matter where you or your subject happen to be.

If taking a single picture isn’t enough to really capture what’s happening in the moment, the L25 also captures HD video, with its 720p movie mode just one button away. The same as the rest of the camera functions, the movie mode is meant to be very simple and worry-free, so that anyone can film a great celebration or a touching ceremony without the frustration of it not coming out right when played back later on.

For one of the easiest experiences using both a 10.1-megapixel camera with Easy Auto Mode, combined with a 720p 5x zoom HD camcorder, Nikon’s new Coolpix L25 will provide the right tools to catch all the sights and sounds of a child’s first birthday or a group photo at a family reunion.

Effective Pixels 10.1Mp
Sensor Type 1/3" CCD
Total Pixels 10.44 Mp
Lens Type Zoom-NIKKOR glass lens
35mm Equivalent 28-140mm
Aperture f/2.7 (W) - 6.8 (T)
Optical Zoom 5x
Digital Zoom 4x
Focus Range 1’ (30 cm) – Infinity
Macro: 1.2” (3 cm) – Infinity
Lens Elements/Groups 6 / 5 (1 ED lens element)
Vibration Reduction Electronic VR (still pictures)
Autofocus (AF) Contrast-detect AF
Focus-Area Selection Center, face detection
Display 3.0" (7.5 cm) 230K-dot TFT LCD
Frame Coverage 98% horizontal / 98% vertical (shooting mode), 100% horizontal / 100% vertical (playback mode)
Video Quality 720p HD
Internal Memory 20MB
Media Types SD, SDHC, SDXC memory cards
File System DCF, Exif 2.3, and DPOF compliant
File Formats Photo: JPEG / Video: AVI (Motion-JPEG compliant)
Image Size (Pixels)

10M (3648 × 2736)

8M (3264 × 2448)

4M (2272 × 1704)

2M (1600 × 1200)

VGA (640 × 480)

16:9 (3584 × 2016)

ISO Sensitivity Auto (auto gain from ISO 80 to 1600)
Metering 256-segment matrix, center-weighted (digital zoom less than 2×) Spot (digital zoom 2× or more)
Exposure Control Programmed auto exposure with motion detection
Exposure Compensation +/-2.0 EV in 1/3 steps
Shutter Speeds 1-1/2000 s (4 s in Fireworks show scene mode)
Aperture Electronically-controlled ND filter (–2 AV)
Range 2 steps (f/2.7 and f/5.4 (W) )
Self-Timer 10 sec. approx.
Flash Range

(W): 1 - 13' (0.3 - 4.2 m)

(T): 2 - 5.2' (0.6 - 1.6 m)

Flash Control TTL auto flash with monitor preflashes
Interface Hi-Speed USB
Data Transfer Protocol MTP, PTP
Video Output NTSC or PAL selectable
I / O Terminal Audio / Video (A / V) output; digital I / O (USB)
Supported Languages Arabic, Chinese (Simplified and Traditional), Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hindi, Hungarian, Portuguese (European and Brazilian), Romanian, Russian, Spanish, Indonesian, Italian, Japanese, Korean, Norwegian, Polish, Swedish, Thai, Turkish, Ukrainian, Vietnamese
Power Sources Two AA-size Battries
Two FR6 / L91 (AA-size) lithium batteries
Two EN-MH2 rechargeable Ni-MH batteries (available separately)
AC Adapter EH-65A (available separately)
Battery Life (photos) Approx. 220 shots when using alkaline batteries
Approx. 680 shots when using lithium batteries
Approx. 370 shots when using EN-MH2 batteries
Battery Life (videos) Approx. 55 min when using alkaline batteries (HD 720p)
Approx. 3 h 45 min when using lithium batteries (HD 720p)
Approx. 2 h 10 min when using EN-MH2 batteries (HD 720p)
Tripod Socket 1/4"-20 (ISO 1222)
Operating temperature 32 - 104°F (0 - 40°C)
Operating Humidity Less than 85% (no condensation)
Dimensions 3.8 x 2.4 x 1.2" (9.6 x 6 x 2.9 cm)
Weight (battery and SD card) 6.1 oz (171 g)