How to Drop $725k on Gear


When it's time to buy new gear, we usually need to seek out options that offer the best bang for the buck. In the process of doing so, we're forced to suppress our deep desire for the gear that provides the loudest bang. We've rounded up of some highest-ticket items sold at the B&H SuperStore, so we could fantasize about clicking the Checkout button with the confidence of a newly-minted billionaire.

Hasselblad H5D-200MS: $42,995.00

  • A Hassleblad is the perfect appetizer for your shopping spree. You'll really appreciate having it, once you see the 480 x 120" prints.

Hassleblad 35-90mm f/4-5.6: $7,950.00

  • The Hassleblad HD5 doesn't come with a lens, so be sure to accessorize with the 35-90mm f/4-5.6.

Mamiya Leaf Credo with 80mm f/2.8 Lens: $37,995.00

  • Life's too short to use only one medium-format digital camera. Embrace variety by also buying the Mamiya Leaf Credo, which comes with a digital back and an 80mm lens. 

Leica S: $21,950.00

  • It's important to have a more compact camera to use when you're shooting in the street, so you should definitely grab a Leica S.

Leica 30-90mm f/3.5-5.6: $10,900.00

Linhof 4x5 Kardan Master: $11,049.95

  • Digital is wonderful, but there are certain situations where film reigns supreme, which is why you now own a Linhof 4x5 Kardan Master.

Sigma 200-500mm f/2.8: $25,999.00

  • The Sigma 200-500mm f/2.8 is indispensable on your wilderness excursions; you just need to hire a dedicated donkey to carry it. Oh yeah, the 1D X is a required accessory.

Chimera F2X Light Bank: $12,143.95

HP Designjet Z6200: $14,663.50

  • When you're too impatient to wait for large-scale prints to arrive from your favorite lab, you can make smaller mockups with the HP Designjet Z6200.

Sony SRW-9000: $132,684.95

  • HD video recording on HDSLR cameras is cute, but when you want real moving images, your family camcorder of choice is the Sony SRW-9000.

Canon 9.3-930mm XJ100X9.3B: $222,109.95

  • You appreciate a nice, fast zoom. That's why there's a 9.3-930mm f/1.7 Canon XJ100X9.3B in your cart.

Samsung 85" Class UHD S9 TV: $39,997.99

NEC Ultra-Narrow TileMatrix: $76,999.00

Music Hall mmf-11: $3,995.00

  • It's nice to play tunes during a photo shoot to create atmosphere, and the Music Hall mmf-11 is your new playback device.

Genelec 1038B: $8,460.00 (each)

Ultrasone Edition 10 Headphones: $2,749.00

To speed up your shopping experience, all of these items are included in this B&H Wishlist:


Wow -you just made the Hasselblad's $-tag seem tame! Not an easy feat...

Do you take post-dated third party checks? I was just informed I won the lottery in Zaire and my long lost uncle in Lagos died so I will need 2 of everything. Thanks.

What... no financing options? Buy it now same as cash for 90 days?

Wow, amazing listing. All I can do just dream...

The bottom of this post should have a link " How to successfully Rob The Bank". Now that will complete the package. Ha.....

I need each and every one of those in different colors for my backup in case the main one fails.

If shipping is not free, well I'm not buying the whole kit.

This is an adequate start! Another 700K for studio lights, etc should do the trick.

I suddenly feel so inadequate with my D800 and 2 Saabs...

I can't find the add to cart button...