Get Ready, a New Sony Alpha Concept Is on the Way

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Sony has just announced a new live event scheduled for September 14, 2020 at 9:00 p.m. EDT (6:00 p.m. PDT) during which the company plans to unveil a brand new Alpha concept. We are just as excited as you are to find out what Sony is launching, so we will certainly be paying attention.

UPDATE: Below you can catch a recap of Sony's presentation on the a7C, FE 28-60mm lens, and HVL-F28RM External Flash. You can also go view our video review of the a7C and read more here!

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