Hasselblad News: XCD 30mm Lens, X1D-50c 4116 Edition, V1D 4116 Concept


After the announcement of the X1D medium format mirrorless camera this summer, Hasselblad has already gone back to the drawing board with a new 30mm f/3.5 lens for the XCD-series, an X1D-50c 4116 Edition camera set, and a new concept camera, the V1D, which resembles the classic 500-series film cameras in shape, but with a heavy dousing of contemporary aesthetics.

The XCD 30mm f/3.5 is now the widest-angle lens for the medium format system, and provides a 24mm equivalent focal length to suit landscape, architecture, and reportage applications. Like the XCD 45mm and 90mm lenses, the XCD 30mm f/3.5 features a compact form factor that pairs well with the slim X1D camera body. The lens has a minimum focusing distance of 1.3', and its optical design is meant to retain faithful imaging performance at close-focusing distances.

In addition to the lens, an X1D-50c 4116 Edition camera kit has also been announced, which commemorates Hasselblad’s 75th anniversary. Distinguishing itself from the standard X1D, this edition includes a black X1D camera body, along with the XCD 45mm f/3.5 lens, a leather hand strap, and an extended warranty.

Finally, Hasselblad is also showcasing a new concept camera at Photokina this year, called the V1D 4116. This camera utilizes the square profile of 500-series bodies, along with a modular design for attaching optional grips, controls, holders, and viewfinders. This boxy camera will also, fittingly, house a sensor to record square-format 75MP images to further recall the classic film cameras.