The Ricoh GR IIIx: The Same GR Magic with a New 40mm Lens

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Ricoh has rolled out a sparkling new version of its popular GR camera—the Ricoh GR IIIx—featuring a new 40mm (35mm equivalent) lens and a handful of new accessories. The GR flies under the radar of most photographers, but for those in the Ricoh cult, the GR has attained an almost legendary status as one of the world’s top compact point-and-shoot cameras. If you look at the images accompanying this article, you will see that the new GR IIIx looks identical to the GR III. The big change and, by far, the most important change is the new lens.

GR IIIx
GR IIIx

Many traditional street photographers are fans of the classic 35mm focal length field of view; the classic all-purpose “normal” focal length is 50mm—a focal length that street and travel photographers find is a bit too narrow. The new Ricoh GR IIIx virtually splits the distance with a 40mm focal length field of view with a new lens. (If you were keeping score at home, the original GR III has a lens with a 28mm equivalent field of view.) For those craving specs, the lens measures 26.1mm with a maximum aperture of f/2.8. Seven elements are arranged in five groups. The lens combines high-refractive index low-dispersion glass lenses and an aspherical high-precision molded glass element that work together to reduce distortion and aberrations. The lens has a nine-blade aperture diaphragm. As in the original GR III, there is a built-in 2-stop ND filter.

GR IIIx with GN-2 in dark gray, bronze, and black
GR IIIx with GN-2 in dark gray, bronze, and black

Accompanying the new version is a handful of accessories that include interchangeable ring caps (available in black, dark gray, and a GR IIIx exclusive bronze) to give your GR IIIx a unique look. Also newly available is an external hot-shoe-mounted GV-3 optical viewfinder to pair with the new 40mm focal length lens. For greater reach, the GT-2 tele conversion lens with GA-2 lens adapter almost doubles the effective focal length of the lens to 75mm in standard crop mode or 107mm in the camera’s secondary crop mode. Last, the new GC-11 soft case keeps the GR IIIx cozy in transport.

GR IIIx with GV-3
GR IIIx with GV-3
GR IIIx with GT-2 and GA-2
GR IIIx with GT-2 and GA-2

The new camera’s internals (24.2MP sensor and GR Engine 6 processor) are identical to the original GR III, but the GR IIIx has some upgraded post-capture processing functionality for expanded creative editing in-camera.

Are you a fan of the GR III? Is the GR IIIx and its new 40mm lens going to be added to your stable? Have you always wanted the GR III, but held out because you weren’t enamored with the focal length—a hang-up now removed? Let us know in the Comments section, below!

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15 Comments

What I find problematic with these new Ricoh's is the fact that you cannot have a view finder and a flash at the same time. Unfortunately I need both. The older Ricoh GR films had a small view finder that was enough, but to be honest spending a grant for a compact camera with no flash feels so so so wroong.. To bad because the 40 mm lens was very tempting.

Hi Michele,

I do agree with you about the benefits of a simple viewfinder and I wish a lot of today's digital point-and-shoots would be equipped with one. Ricoh does have an external viewfinder for this camera if you don't mind adding a bit to the body: https://www.bhphotovideo.com/c/product/1664772-REG/ricoh_37828_gv_3_external_mini_finder.html

I feel that flash can always be added and there are some great compact speedlights on the market, but nothing beats the convenience of a built-in flash.

Thanks for reading!

Best,

Todd

I have two Sony Alphas, don't need either one of these cameras, the GRIII or the X, but I absolutely love my GRIII which I've been shooting with a lot more lately than my Alphas...had to order the X, can't wait.  Great little systems to back up a main setup.

Thanks for shopping at B&H, Anthony! Enjoy the "x"!

Best,

Todd

Would be nice if the GT-2 works on the GRII as well.

Hi Jet,

I won't disagree there! Thanks for reading!

Best,

Todd

Finally a camera company has recognized the value of longer focal lengths for "street" cameras! It's great to see something closer to the old-school "normal" lens of 45-55mm rather than the iPhone "normal" of 28mm. While a lot of street photographers like 28mm, I've always disliked it as too wide for my style. Great job Ricoh!

Now, if only Leica would release a version of the Q with a 50mm lens!

Donald C. wrote:

Finally a camera company has recognized the value of longer focal lengths for "street" cameras! It's great to see something closer to the old-school "normal" lens of 45-55mm rather than the iPhone "normal" of 28mm. While a lot of street photographers like 28mm, I've always disliked it as too wide for my style. Great job Ricoh!

Now, if only Leica would release a version of the Q with a 50mm lens!

I agree completely about both the Ricoh GR 40mm and the Q 50mm.  So, B&H... December for delivery on this?

Hi John,

We don't have arrival/delivery information yet, but when I get it I will circle back and reply here.

Thanks for reading!

Best,

Todd

Hi John,

I just got word from a trusted source that we will be shipping them out as early as 15 Oct. 2021...next week!

Best,

Todd

Hey Todd!

Any word on the next restock of these? Mine has been on backorder for a while, cant wait! Thanks!

Hi Vyacheslav,

Sorry for the delay. I have reached out to my inside person and I am waiting for a reply.

Stand by to stand by!

Best,

Todd

Hi Donald,

I would agree with you! That is a nice focal length to have for the kind of shooting the GRIII is designed for.

Thanks for reading!

Best,

Todd

I am a faithful user and fan of the GRIII, but... 40mm is my favorite focal length.

It sounds like a GR IIIx is in your future, Andrew! :)

Thanks for reading!

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