After sharing some of his own professional work, including shots for Sports Illustrated and People, photographer Rick Friedman elucidates the relatively simple lighting techniques he uses to achieve intricate results. In a fast-paced presentation, which mirrors the time frame you may have with a subject, Friedman demonstrates several setups using strobes, a softbox, reflectors, gels, and speedlights to “build” a portrait. In doing so, he provides several off-the-cuff tips that will go a long way to improving your photos, as well as your relationships with clients and subjects.
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