Commercial Photography

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Martin Wonnacott’s work transforms product photography into a sensory experience that is every bit as whimsical as it is executed to commercial perfection. We talk to Martin about finding joy in creation and making sure all fun is not lost in technique. Sponsored by 0:00 Intro 1:18 Martin's Background 3:40 Martin's Approach to His Work 12:26 Working with Big Brands 21:49 How to "Sell" the Product You're Photographing 26:20 Social Media 30:20
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This episode of the B&H Photography Podcast was originally released on November 10, 2017. We revisit it today in honor of Hip-Hop’s 50th anniversary, and the holiday of Thanksgiving. With great thanks to Vikki Tobak and the Contact High Project, we welcome three photographers to our studio who are responsible for some of the most iconic images from the history of hip-hop. Janette Beckman, Eric
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Rodney Smith was a photographic visionary, with an allegiance to the image above all else. Long acclaimed for his iconic black-and-white pictures—not to forget his later jewel-like color scenes—Smith captured enchanted worlds full of subtle magic and lighthearted humor. Using only analog film and the aesthetics of natural light, his dream-like photographs are matched in quality by the craft and physical beauty of his prints. Above photograph © The Estate of Rodney Smith Smith died in 2016, yet the enduring precision, elegance, and whimsy of
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Creating and sustaining a successful photo career is no easy feat. To help aspiring young imagemakers acquire the needed creative concepts and business skills, two New York-based organizations—ASMP NY and BKC—have teamed up to create the innovative mentorship, education, and industry immersion program The Bridge. Open to individuals from 18 to 26 years old, The Bridge embraces diversity and provides opportunities to underserved communities, regardless of formal photography experience. Best of all, this four-month, real-world program is free to
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The Light Cone, from V-FLAT WORLD, makes it easy to achieve high-end product photos, whether you shoot with a phone at home or a camera in studio, and anywhere in between! Join Karl Taylor, designer of the The Light Cone, for a lighting demo that is sure to change the way you photograph highly reflective products. 0:00 - Introduction 2:52 - Watch 18:58 - Eyewear 21:51 - Apple Watch 24:51 - Jewelry 29:53 - Shower Head 33:20 - Q&A 44:30
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Product and advertising photographer Karl Taylor shares five tips for using the V-FLAT WORLD Light Cone to prevent shine and reflection from the objects he photographs. Watch this B&H online video and learn to achieve a professional, matte look—even when photographing materials like metal and plastic! 0:00 - Introduction 0:17 - Tip 1 0:36 - Tip 2 0:58 - Tip 3 1:13 - Tip 4 1:35 - Tip 5 2:03 - Final Thoughts
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Artist Pete Eckert began to lose his sight at age twenty-seven. That’s also the time he began to study photography. In a few years, Eckert would be completely blind, but his photography practice continued, and numerous exhibitions and high-profile assignments later, he is still creating unique and personal images―and we are fortunate to welcome him to the B&H Photography Podcast
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This is an encore presentation of an episode first published in November 2018. When we finished recording this episode, Jay Maisel asked us which podcast episode was our favorite. It didn’t take Allan a second to answer, “This one!” While we now have recorded more than three hundred, there is no doubt that this episode of the B&H Photography Podcast is very
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Editorial and commercial photographer Kreshonna Keane shares five tips for posing her portrait subjects. From finding creative angles to directing models, Keane paints a keen portrait of her craft. What are some of your own tips for posing your portrait subjects? Wax poetic in the Comments section!
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To get your photos noticed and potentially go viral on social media, you need to do more than come up with creative photography ideas. Keegan Evans shows you how to use short-form video like Tik Tok and Instagram Reels to help get your images noticed on these platforms. From content ideas to ideal video length, you’ll be ready to shoot your own short, vertical video! Do you have any tips for getting your images noticed on social media? Please share them with us in the Comments section.
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Learn to photograph cocktails in this B&H photography seminar. Here’s an all-access, behind-the-scenes look at Anthony Nader's approach to photographing these liquid subjects, such as making prop ice cubes, handling glassware, styling cocktails, and so much more! Do you style or photograph cocktails for a studio? Tell us about your own workflow!
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Whether it's a fashion or wedding photoshoot, portrait lighting and posing can take your photos from okay to great. Professional photographer Roberto Valenzuela takes you behind the scenes to his portrait photography lighting and posing process. You'll learn how to pose and light women and men, from professional models to wedding parties, from in studio to on location. What are some of your own tips for posing and lighting portraits? Share them with us in the Comments area, below.     Sponsored by Lexar
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Alexis Cuarezma shares his expertise regarding how to photograph athletes during a commercial photoshoot. Go behind the scenes to learn how to optimize your time with professional athletes while getting incredible images! If you have any questions after viewing this video, please leave them in the Comments section, below.
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We dropped in on editorial and commercial food photographer Joanie Simon, aka The Bite Shot, to talk about her camera gear and photography career. Joanie talks about how she got started as a food blogger, why she started creating YouTube videos, how her photography business has changed, and more. Are you a fan of The Bite Shot? Share your takeaways from this conversation in the Comments section, below
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As described in our companion article that makes up Part 1 of this story, both teachers and students scrambled to face unique challenges and solve unforeseen problems with the sudden shift from face-to-face classes to remote learning in March 2020. Since a new school year is now upon us, we asked a diverse group of educators for updated tips, as well as insights about the online teaching/learning process. In Remote