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Pure Vinyl is a specially formulated cleaning solution for all vinyl records. The solution is a blend of surfactants and wetting agents developed to aggressively dissolve oil and water based contaminants from the surface of the record.
Saturate the record grooves with Pure Vinyl. Use undiluted
Use a CLEAN brush (a 2" natural bristles paintbrush from the hardware store works great!) to work Pure Vinyl into the record grooves in a back and forth motion, following the grooves direction
Briefly rinse the record with tap water
Repeat step 1 and 2 with DISTILLED WATER, using the brush in a circular motion to completely remove all traces of Pure Vinyl
Leave the record to dry on a clean 100% cotton towel. Flip after 20 minutes to make sure the label air dries. You can accelerate drying by gently dabbing the grooves with a 100% cotton towel
It is absolutely essential to rinse Pure Vinyl with DISTILLED WATER. Tap water contains minerals that will contaminate the grooves
The center label will not unglue or get damaged, however, when wet, the paper becomes fragile, make sure you do not rub or dab the label when wet
Some record labels produced in the 1940s and 1950s are printed with a lithographic process where the solid ink color may tint the rinse water