Blending the elegant beauty of a coffee-table book with the insights of an educational text, Joe McNally's The Moment It Clicks: Photography secrets from one of the world's top shooters offers captured images and tricks of the trade from a lifetime of camera work. This electronic download from New Riders gives you access to the same techniques that McNally shares in his seminars, workshops, and lectures around the world, when he's not on assignment for big-name magazines and Fortune 500 clients.
The author simplifies photography concepts, distilling each into one brief sentence to make it more easily understood and internalized. Then, he reveals invaluable tricks and tips he's picked up from years behind the camera. Additionally, McNally shares his own photos to illustrate the techniques he's explaining, and tells you the stories behind the shots. Learn the challenges that each type of assignment brings, and discover how to set up similar shots of your own. McNally also reveals the equipment used to get the shots, including lenses, lights, and accessories. Get ready to learn and be inspired by a seasoned professional in the photographic world.