The Freelance Photographer's Guide To Success: Business Essentials by Todd Bigelow is grounded in real-life experiences and scenarios. This practical guide offers editorial, non-profit, foundation, and corporate photographers an honest and insightful approach to running a freelance photography business. Based on his thirty years of experience as a freelance photographer, Todd Bigelow presents a timely and detailed account of the methods and tactics best used to navigate and succeed in the profession.
In exploring the topics that define the business of freelancing, he shares his vast knowledge and insights about analyzing photography contracts, creating and maintaining an image archive, licensing for revenue, client development, registering for copyright, combating copyright infringement, understanding tax issues and freelance business structures, and more. Chapters feature examples of real contract clauses and emails to better prepare you for the practical daily activities that are essential to growing a successful business. Additionally, Bigelow shares conversational anecdotes throughout to provide real insight into the world of freelancing.
- Where We've Been and Where We're Going
- Freelancing 101: Basics To Always Keep In Mind
- Creating Versus Earning Revenue
- Client Development
- Analyzing & Negotiating Photo Contracts
- Understanding Copyright and Copyright Infringement
- Licensing for life: Leveraging Your Images for Income
- Rates and Terms
- The 1099 Life
- Glossary of Terms and Phrases
- Resources & Suggestions