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WhiBal G7 White Balance Reference Gray Card (7.5x10")

BH #WHWBRC • MFR #WB7-RC
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WhiBal G7 White Balance Reference Gray Card (7.5x10")
Key Features
  • Gray Card for Accurate White Balance
  • Spectrally Neutral
  • Waterproof and Scratchproof
  • Responds to UV Light and Visible Light
To get the best from your digital camera, using a gray card is the most accurate method available for setting white balance. WhiBal's G7 White Balance Reference Gray Card (7.5x10") is extremely accurate, convenient gray card that can be used in any shooting situation. It can also be used to set neutral White and Black reference areas for setting dynamic range in digital capture using the Black and White Eyedroppers available within Lightroom and other RAW conversion software, Photoshop and most other editing software.

By photographing a gray card reference for each lighting situation, you'll be able to achieve a proper white balance for all of your pictures. The gray card reference picture can be used with software to balance the color casts that various lighting conditions produce with all digital cameras.

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WhiBal G7 Reference Gray Card Overview

To get the best from your digital camera, using a gray card is the most accurate method available for setting white balance. WhiBal's G7 White Balance Reference Gray Card (7.5x10") is extremely accurate, convenient gray card that can be used in any shooting situation. It can also be used to set neutral White and Black reference areas for setting dynamic range in digital capture using the Black and White Eyedroppers available within Lightroom and other RAW conversion software, Photoshop and most other editing software.

By photographing a gray card reference for each lighting situation, you'll be able to achieve a proper white balance for all of your pictures. The gray card reference picture can be used with software to balance the color casts that various lighting conditions produce with all digital cameras.

Spectrally neutral--reflects all colors through the spectrum equally. The G7 Reference Card has both *a and *b Lab channel values of less than 1 at D50 and are spectrally "flat". It's spec'd at less than +/- 0.5.
Maintains its spectral neutrality under all reasonable temperature and environmental conditions.
Physically rugged--waterproof and scratchproof (color goes all the way through, not just a coating on top).
Does not respond to UV light any differently than the visible spectrum.
Each card is individually measured with a precision spectrophotometer to certify that it meets or exceeds stringent specifications.
Designed for low reflectivity, except that the sticker is intentionally highly reflective so that maximum TrueBlack Blackpoint level may be achieved by observing for maximum glare point.
Can be used to set white balance reference, Black point and White point.
UPC: 689076656894

WhiBal G7 Reference Gray Card Specs

Item Type
1x Card with 18% Gray Target
 • 10 x 7.5" / 25.4 x 19.05 cm
Packaging Info
Package Weight
0.2 lb
Box Dimensions (LxWxH)
11.5 x 9 x 0.2"

WhiBal G7 Reference Gray Card Reviews

Very reliable

By Robert
Rated 5 out of 5
Date: 2025-05-08

Grat product and I use it more than expected. Easy to use and always spot on with the WB.

Game changer!

By Brianna
Rated 5 out of 5
Date: 2022-05-13

This arrived so quickly and in perfect condition. This has literally cut editing time in half. The colors I can get now are amazing. Cannot recommend this enough!!

See any errors on this page?

Does it work to WB for UV photography (and IR)?

Does it work to WB for UV photography (and IR)?
Asked by: TJ
The WhiBal G7 White Balance Reference Gray Card (7.5x10") is a standard gray card and is fine for white balance with most light, but sensors do not work the same with UV and IR light. White balance is not always accurate for that. It can take trial and error, and it is fine if you are using it for post processing.
Answered by: Elliot
Date published: 2025-02-24

I've read some reviews on Amazon that Whibal ...

I've read some reviews on Amazon that Whibal cards aren't made the way they used to. Are they still made of solid plastic where the neutral grey color goes all the way through? Thanks
Asked by: Stephen
The WhiBal G7 White Balance Reference Gray Card is plastic and physically rugged--waterproof and scratchproof (color goes all the way through, not just a coating on top).
Answered by: Dan W
Date published: 2022-05-10

Does the letters and markings (like the cross ...

Does the letters and markings (like the cross hair marker in the center) on the card affect custom white balance on the camera?
Asked by: Tsehtshau
No. The cross hairs are for centering your camera's center focus point so that you can either fill the majority of your LCD in LiveView or viewfinder or to aim your strobes dead centre on the card. Keep in mind that you need to eye dropper several grey areas of the card to get the best reading to your eyes.
Answered by: peter
Date published: 2021-04-05

question

Is this an 18% gray?
Asked by: Saul S.
No. The maker states that it is designed as a "Gray Card for Accurate White Balance". It is not for exposure which is the function of your camera's light meter. It is done for colour accuracy.
Answered by: peter
Date published: 2021-04-06
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