WhiBal G7 White Balance Studio Card

WhiBal G7 White Balance Studio Card

WhiBal G7 White Balance Studio Card

B&H # WHWBCSC MFR # WB7-SC
WhiBal G7 White Balance Studio Card

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Product Highlights

  • Gray Card for Accurate White Balance
  • Spectrally Neutral
  • Waterproof and Scratchproof
  • Responds to UV Light and Visible Light
  • Designed for Low Reflectivity
  • White Balance, Black Point, White Point
  • 3.5 x 6" (8.9 x 15.24 cm)
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  • 1Description

To get the best from your digital camera, use a gray card to accurately set white balance. WhiBal's G7 White Balance Studio Card is an extremely accurate, convenient gray card that can hang on a studio hook or lanyard (not included), and can be used in any shooting situation. It can also be used to set neutral White and Black reference areas for setting dynamic range in digital capture using the Black and White Eyedroppers available within Lightroom and other RAW conversion software, Photoshop and most other editing software.

By photographing a gray card reference for each lighting situation, you'll be able to achieve a proper white balance for all of your pictures. The gray card reference picture can be used with software to balance the color casts that various lighting conditions produce with all digital cameras.

Spectrally neutral--reflects all colors through the spectrum equally. The G7 Reference Card has both *a and *b Lab channel values of less than 1 at D50 and are spectrally "flat". It's spec'd at less than +/- 0.5.
Maintains its spectral neutrality under all reasonable temperature and environmental conditions.
Rugged--waterproof and scratchproof (color goes all the way through, not just a coating on top).
Does not respond to UV light any differently than the visible spectrum.
Each card is individually measured with a precision spectrophotometer to certify that it meets or exceeds stringent specifications.
Designed for low reflectivity, except that the sticker is intentionally highly reflective so that maximum TrueBlack Blackpoint level may be achieved by observing for maximum glare point.
Can be used to set white balance reference, Black point and White point.
UPC: 689076656795
In the Box
WhiBal G7 White Balance Studio Card
  • 6 mil PolyBag Case
  • 1-Year Materials and Workmanship Warranty
  • Table of Contents
    • 1Description
    Dimensions 3.5 x 6" (8.9 x 15.24 cm)
    Packaging Info
    Package Weight 0.1 lb
    Box Dimensions (LxWxH) 7.0 x 5.0 x 0.1"
    G7 White Balance Studio Card is rated 4.6 out of 5 by 28.
    Rated 4 out of 5 by from Great Product! True to Color! I work as a staff photographer for a college, and so I shoot everything from studio portraits, to athletic events, to faculty/student organization portraits outside, to student activities and club events, to Opera performances. Overall, I found the G7 White Balance Studio Card to be exceedingly useful. Esecially for shooting under pretty consistent lighting conditions. It is great for studio and other portrait work and also works well with athletic events. It tends to be less helpful when you have a mix of light falling in a frame or the lighing is in a state of flux. As for the size, it's big enough to be captured well in a test shot, but small enough to slip into your pocket. Overall great product!
    Date published: 2012-05-21
    Rated 4 out of 5 by from Does what its supposed to do, but..... This does an excellent job for white balance. I did originally order the Pocket size but since I like setting WB in the camera, I found the studio size better for filling the frame. One note, confirmed by the manufacture, the gray color on the G7 no longer goes all the way through. The product description is incorrect. If you look at the edges or the back you will see white material and the gray is only on the surface - so don't scratch it or try to sand it. The description needs to be updated.
    Date published: 2016-08-09
    Rated 4 out of 5 by from A Must Have Product Excellent size, easily fits into my Lowepro S&F Series Filter Pouch 100 ... just take one photo of the WhiBal in the same direction as the subject with source light and watch how fast your post production work gets with this handy tool. The only reason I gave 4 stars is for not including a simple string or an attachment so it does not get lost easily...all it has is a hole. But again it costs less then a third of ExpoDisc. I prefer using both ExpoDisc as well as WhiBal for different situations ... both complement each other.
    Date published: 2011-10-03
    Rated 4 out of 5 by from Good but pricey This is a great card and individually calibrated. Works very well and gets excellent white balance results. My only complaint is that it's fairly pricey for a piece of plastic, no matter how carefully it's been tested.
    Date published: 2013-03-06
    Rated 4 out of 5 by from 18%Grey card is a must have ... Since I own a 18% grey card Im more confident about the final result of my work. At pre-production I always use it to ensure correct exposure and then as a white balance in post... The only downside of the Whibal is that during daylight and at direct sun it gets soft and flimsy.
    Date published: 2011-08-18
    Rated 3 out of 5 by from On the Yellow side Pro user... Mine had a slight yellow bias as compared to other cards... disappointed. If you buy, get the bigger card for in camera white balance. Otherwise you may find yourself pulling out a macro lens every time you use it. Overall, does respectable job for in-camera white balance and not very good job in RAW post...
    Date published: 2012-04-13
    Rated 5 out of 5 by from Grayt little card I've been looking for a a good grey card for a while. I work as a staff photog on an older technological campus, so lighting is all over the place. Old incandescent in old buildings up to LED in the new science labs. This one is perfect. Its the perfect size for whipping out at events or even in one building with multi lighting. I had hesitations about the smaller card and would recommend this one. The plastic is also very durable, waterproof, and bends back to shape easily. I do have two tiny issues. After having it loose in my bag, I can see the white and black squares getting damaged in the future. Easy fix with the bag they provide though. Finally, it sometimes balances on the cooler side of things which is fine and still an easier fix than manually measuring every photo.
    Date published: 2015-04-17
    Rated 5 out of 5 by from G7 WB Studio is the right size for me! Very good product/size. Durable & flexible; but will bend/conform under pressure (flexible plastic) and not break. Somewhat difficult to get back into shape/straiten/flatten back out, but its flexibility is an advantage. Accurate for WB settings/adjustments.
    Date published: 2013-02-19
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