Fujifilm Embraces Entry Level with X-A10 Mirrorless Camera


After fulfilling the desires of many X-series shooters this year, with the release of the X-T2 and X-Pro2 along with the announcement of a medium format system, Fujifilm is coming out with something more accessible to beginners and mirrorless newcomers—the X-A10 Mirrorless Camera. This compact camera sports a 16.3MP APS-C CMOS sensor that benefits from Fujifilm’s unique color output to create images deserving of the X series name. Also, due to the use of the X-mount, the X-A10 is compatible with a number of capable lenses, making it a great choice for eager photographers.

Along with the ability to capture high-quality images, the camera offers a fun retro-styled body that includes a 180-degree slide-and-tilt LCD that lets shooters see the entire screen when composing selfies. Also, the grip is designed for normal and selfie-shooting, and users can even focus and trigger the shutter with the vertical command dial that naturally falls under your index finger. Also, when the screen is flipped up, an Eye Detection AF setting is automatically triggered, and for those who want the best-looking selfies, the camera includes a Portrait Enhancer mode. In addition to all of this, during standard shooting, photographers will have access to two command dials for quickly changing exposure parameters, as well as some customizable function buttons.

Although all these features are great already, the X-A10 is extremely energy efficient, and rated to capture 410 frames on a single battery charge. It also comes with the XC 16-50mm f/3.5-5.6 OIS II kit lens, which provides a 24-75mm equivalent focal length that will work in a wide range of shooting situations.