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First Light Video DVD: The Art of Radio Advertising
First Light Video
DVD: The Art of Radio Advertising
B&H # FIBRSARA
MFR # F734DVD
7-10 business days
This item's manufacturer/distributor usually ships within 7-10 business days business days (subject to availability). You will be charged as soon as the manufacturer receives the order. This item is noncancelable and nonreturnable.
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The Art of Radio Advertising - Bert Berdis and Alan Bartzman, two very successful radio producers, talk about their ideas and processes for concept and development, copyrighting and directing of radio ads.
Through the effective and creative use of humor, these two producers reveal how to successfully sell a product. One secret is how they pitch the audience by making them appear to have access to private conversations and professional whispers.