Search results for: photography features anamorphic lenses guide
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by Luke Rollins · Posted
FUJIFILM spent most of 2025 in the wake of 2024's X100VI camera, riding the wave of its internet virality to an instantly sold-out product that remains out of stock pretty much everywhere. This year the company delivered three new cameras and a new lens, all of which iterated on their winning X100VI concept. The company also cannonballed into the deep-end of the cinema camera space with the announcement of their large format sensor camera and a video-friendly power-zoom lens.
The GFX100RF, or the Medium Format X100VI
by Zack Young · Posted
Video is getting bigger and better every year, and I’m sure nearly everyone knows at least one aspiring filmmaker. I love filmmaking and photography, but the main problem I have with it is the amount of equipment one needs to get the job done. This can mean big, important pieces such as a camera or lights as well as tiny, essential accessories that make life a whole lot easier. If you are looking for something to gift your filmmaking friend or for some key components to upgrade your kit, check out the following.
1. Compact Lights
If there is
by Steven Gladstone · Posted
It can be hard enough to guide your project from conception to completion without introducing delays and technical issues that lessen the power and impact of your film, delays and issues that often can be easily avoided. To that end, test or calibration charts are invaluable tools for pre-production as well as production, and they are not just for rental houses and camera shops. Most available charts are designed for framing, resolution, and focus, and are suitable for use by equipment owners, "one-man bands" rental houses, and anyone entering
by Rebecca Melville · Posted
Vlogging has experienced a major uptick in recent years, resulting in an abundance of phone accessories to enhance content creation. Even if you aren’t a vlogger, a smartphone lens or a mic can be quite useful, whether you are at a concert, on vacation, or just hanging out. If you’re looking to outfit your smartphone, we have some nifty accessories for anyone from the vlogging pro to the regular joe.
SmallRig 1.55X Anamorphic Lens for iOS & Android
Swappable lenses lend enormous flexibility to the regular camera, so it’s a shame that
by Shawn C. Steiner · Posted
We’re a week away from the 2024 NAB Show and lots of exciting new products have already been announced. Lens-crafters NiSi and Atlas Lens Co. unveiled new additions to their signature cinema lineups. Industry-titan Sachtler updated its lauded Ace tripod system. We also got not one but two teasers for upcoming product launches from DJI.
NiSi ATHENA PRIME series brings on 18mm, 40mm, and 135mm lenses
NiSi is a relative newcomer to the world of cinema lenses, but they’ve made a strong showing so far, offering lenses that strike the right
by Mary Latvis · Posted
Welcome to Filmmaking 101, where we offer some tips on how to go about creating your movie masterpiece. Read on to discover suggestions for your pre-production, production, and post-production phases.
Pre-Production
Scriptwriting
You have your idea for an arthouse masterpiece or an action-based blockbuster; now how do you translate that into a script―the backbone of your production? You can use MS Word, Google Docs, or another document program. But using dedicated screenwriting software provides the standard formatting, outline tools,
by M. Brett Smith · Posted
It's holiday season, and if you're reading this on any kind of electronic device (shout out to everyone who still subs my handwritten newsletter, btw), you likely know someone who either is or is interested in becoming a vlogger or mobile content creator. If said creator or aspiring vlogger is on your holiday shopping list and you're not quite sure what to get them, fear not, for we have put together a gift guide of some of our favorite mobile photo and video accessories.
SmallRig 1.55X Anamorphic Lens
Thanks to the continued advancement of
by Steven Gladstone · Posted
Let’s face it: Shooting film and video isn’t just a job for most of us, it is something we love. Everything that we do contributes to creativity of the images that we make. But the toll the day-in and day-out work can take on our creativity can be devastating. Sometimes you just need a break, something to reinvigorate you, like a fun, non-professional optic. Sometimes you need a different challenge, working with a different set of limitations; experiment, explore, create without having to worry about others judging or the consequences of
by Shawn C. Steiner · Posted
It's new, feature-rich, and loaded with tons of unheard-of settings...it's the Sony a7S III! We gathered some of the most frequently asked questions about this camera, threw in some of our own thoughts about what might be asked, and then put together this guide to the camera. Keep in mind that the FAQ is always a work in progress, so if you have a question not listed here be sure to let us know. Let's get to it!
by Shawn C. Steiner · Posted
As the summer nears its end, many people were wondering when Panasonic would release the long-awaited firmware update that was promised at the GH5’s official announcement, to unlock some serious features in the flagship mirrorless camera. Well, the wait is over—Panasonic has just announced that firmware 2.0 is scheduled for the end of September, and includes a variety of upgrades and improvements that make the GH5 an even more exceptional option for stills and video shooters. Here are the 12 major tweaks that make this update a must-have for