Impact

Lighting Options for Your Macro Photography

When you start getting extremely close to your subject, you may run into some difficulty with lighting. This could be because your large lights can’t get into position easily, you can’t get the type of lighting you want, or you are so close that you are casting a shadow. There are solutions to these problems, and each has its own unique capabilities and look that will help you bring your macro photography up a notch.

Now Available: 22" Circular Reflectors from Impact

You know what’s handy? The newest 22" Circular Collapsible Reflectors from Impact, and not just because they have handles. This size allows for much easier placement in tight spaces or when working with small objects. They also collapse to a much more manageable size for storage, especially if you reside in a cramped New York City apartment.

Gearing Up for an FDNY Photo Shoot

If you are about to go on location and shoot portraits, action, and groups, read this B&H Explora article about the photo gear you need to pack to be prepared.

Get a Grip: New Collapsible Circular Reflectors with Handles, from Impact

The new line of Impact Circular Reflectors offers a quick and easy way to fill in shadows or reduce contrast to give a refined look to your photo or video work. Available in 32, 42, and 52" diameters, the reflectors fold down to about 1/3 their open size to fit in their included case. Among the built-in convenience features are two grip-like handles that make it simple to handhold the reflector or bow it into a U-shape to suit your subject or light source.

The Tripod Explained

The tripod: a three-legged camera support. Why is the tripod market so flooded with options when they all look pretty much the same and are designed to do the same exact thing? Isn’t one tripod as good as any other? Why are some so expensive? Why are others comparatively inexpensive? Do some hold cameras more steadily than others? And, why in the world is that one pink?

Behind the Scenes of the Luxli Viola Commercial BTS Video

The Luxli Viola 5" Multi-Color On-Camera LED light is a compact but powerful creative tool. How does Luxli illustrate its versatility and usefulness? How about a video? Even better, how about a video about making the video?

Ten Tips for Creating an Awesome Photo Booth

Photo booths are fun. Photo booths at parties are extra fun. Whether you’re stepping back in time to sit in a vintage “two-seater” with someone you love or standing in front of a sparkly backdrop with several friends at a wedding reception, chances are you’ve enjoyed the printed results—so much so that you’ve decided to make your own photo booth for your upcoming holiday party or your own wedding reception.

Overpowering the Sun with the Impact Venture

For natural-light shooters, photography can be a little too much like fishing sometimes, i.e., a lot of waiting around. Because lighting is so important, photographers are always looking for that narrow window of time when the light is perfect, whether it’s sunset, the “Golden Hour,” or an overcast day when the light is soft and flattering. Of course, this approach tends to lead to a good deal of uncooperative weather, frustration, and missed opportunities.

10 Things You Did Not Know You Need for Video

Looking through an on-set or kit bag, you never know what little surprises you may run into. For example, one Assistant Cameraman (A.C.) with whom I studied years ago used to carry disposable razors. Why, you may ask? An actor with whom that AC once worked was always worried about his five-o’clock shadow, and the makeup person didn’t have a razor. I didn’t carry around disposable razors, but in my time as a camera assistant, gaffer, and D.P., I assembled a rather odd assortment of items.

Video Gear for the Young Filmmaker

If you have a young filmmaker in your life and you are looking for some way to connect with them, then this is the article for you. From big to small, inexpensive to “it’s more than I paid for my first new car!” this article will briefly touch upon practical and fun gear for young filmmakers, beginning and experienced. 

While you may be concerned that gear-buying is a very personal decision (and that is a valid concern), if the young filmmaker is starting from scratch, no worries—and if they already have gear, then there will be plenty to choose from that is camera agnostic.

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