Search results for: photography tips solutions how to build your brand photographer
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by Mathew Malwitz · Posted
We’ve all tried to photograph something up close. This small-scale world fascinates us all, whether it be a stunning flower or a bumble bee crawling about, but our cameras can’t seem to focus as close as we want. So, what is a struggling photographer to do?
There are several ways to do close-up, or "macro" photography, but the
by Jason T. · Posted
While having the right gear and knowing how to use it is of the utmost importance when you’re trying to get into professional wedding photography, if you don’t have any weddings to shoot, it’s all for naught. Whether it’s photography or any other kind of business, knowing how to market yourself is imperative and, in this quickly changing, Internet-driven marketplace, there is a lot to know.
I talked to working
by Jill Waterman · Posted
Esther JuLee and Jacob Fu started Local Adventurer with the goal of moving to a new city each year and sharing their discoveries in a visual feast, while engaging a dedicated audience in the process. In fewer than 10 years, their creative efforts have expanded into a veritable cottage industry of content, earning them more than 350,000 unique visitors monthly, 99K YouTube followers, a stellar list of brand partnerships, and more. Given these stats and their super-informative bucket lists, we’re
Posted
Portrait and headshot photographer and personal branding expert Maurice Jager shares his 5 tips on how to build your personal brand. Authenticity is key when building a business, and Maurice stresses the importance of staying true to yourself when embarking on a branding campaign.
What are some of your own tips for branding? Share them in the Comments, below!
by Todd Bruggemann · Posted
Photographing small objects is a unique challenge, and if you want to know the right gear to showcase those items, the best I would say is to look no further than a DSLR or mirrorless camera and a macro lens. After slapping a sweet macro lens on your camera, you will be amazed at the brand-new world you have access to—one that is tough to imagine. You’ll be able to capture the beauty of a water droplet or the surprising detail found in an everyday object. And, if you are lucky enough to be a working photographer, it can boost your product
by Jill Waterman · Posted
Starting and maintaining a career as a professional photographer is more competitive than ever, yet the ease with which pictures can be taken and shared has made the barriers to entry very low. In the face of such professional challenges, the Rocky Mountain School of Photography (RMSP) stands out as a trusted Mecca for intensive career training.
Above Photograph © Laura Werling
Based in the heart of Montana’s “Big Sky” country, RMSP's demanding
by Jill Waterman · Posted
Ami Vitale has a remarkable affinity for life-changing events. A native of South Florida, Vitale was a self-described shy, gawky child who, like many young girls, possessed little confidence. The assessment of a grade school teacher, who told her she was not very good at English, stuck with her for years. “I just thought that I had no ability as a writer, or as a creative person,” she says. “I remember thinking I was going to become an engineer because I had almost perfect math scores on my SAT.”
Photographs © Ami Vitale
by Dawn Wayand · Posted
Many photographers like to work with available light or “daylight.” Daylight, at the right time of day and under the right conditions, can make for beautiful lighting. However, it can be controlled only to a point. Photographers often want complete control over shaping the light. This leads to shooting in a studio environment with a studio lighting kit.
Using a 2-monolight setup.
Model: Baron Jackson
by Elizabeth Groeschen · Posted
Talking to wedding photographers about second shooters was, honestly speaking, much more interesting than I anticipated it to be. Wedding photographer, I am not. I cringe at images of bridesmaids holding up the groom. I roll my eyes at wide-angle shots of gigantic bridal parties taken from such a distance that you can barely make out the smiles of the bride and groom. Why does every wedding photographer insist on including a close-up of the rings? Doesn’t the bride see her ring every single day? Have I mentioned I’m not a wedding photographer?
by Elizabeth Groeschen · Posted
What’s your wedding photography niche? Who are your ideal clients? Are you into traditional weddings, destination weddings, or millennial elopements? Do you rely on natural lighting or portable strobes? Do you shoot with a digital camera or film, in color or in black-and-white? Do you include video? Do you have a second shooter? How does your photography differ from that of another wedding photographer? What are your deliverables? If the answers to these questions don’t come easily, perhaps it’s time for some self-reflection to figure out in
by Todd Vorenkamp · Posted
The old expression is that you cannot teach an old dog new tricks. The Wacom tablet experience might not be a brand new trick, but teaching it to an old, dyed-in-the-wool photographer can be a challenge. The pen-and-tablet Wacom system’s learning curve stems from its complete departure from the tool with which most of us were taught to interact with our computers—the mouse.
Welcome to Wacom
If you are a photographer familiar with Wacom, you’ll likely fall into one of the following categories:
You have never tried a Wacom tablet.
You have
by Todd Vorenkamp · Posted
Jacob and Alissa Hessler are a husband-and-wife creative team who run a boutique creative studio in the wilds of coastal Maine while teaching modern landscape photography around the United States. Jacob is a contemporary fine-art landscape and activist photographer and Alissa is an environmental portraitist and photojournalist. B&H recently talked to the pair to get their thoughts on building a creative community.