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by Luke Rollins · Posted
Achieving a standard of production value is an essential component of establishing a brand and growing a following. For part-time, burgeoning, and mid-level creators, it can feel like bridging that gap is less a matter of learned skill and more about the equipment you can afford.
In most cases, the problem isn’t budget at all. Acquiring the specific know-how can give your content professional sheen with little to no financial outlay.
Lighting design is arguably the most immediately visible production component—and the one most capable of
by Mathew Malwitz · Posted
Weddings are fast-paced events for photographers, and there’s so much to do. From portraits of the bride and groom to family formals, there’s much to cover, and we haven’t even scratched the surface yet. While all focus is on the bride, groom, and their families, there’s a lot of behind-the-scenes material to capture. As wedding photographers, you need to wear many hats, and that includes landscape, food, and product photography.
Proficiency in photographing product is a must, as there are many details and accoutrements to photograph
by Mathew Malwitz · Posted
Despite what you might have seen on the internet, you don’t need all the money and time in the world to photograph wildlife. Sure, an African safari would be nice, but it is by no means the only way to capture stunning images of wild animals. In fact, regardless of where you live, odds are there’s a vast ecosystem that likely goes unnoticed. If you have trees in your neighborhood, you’re off to a great start.
What You Need to Photograph Wildlife
While gear plays a crucial role in our ability to photograph wildlife, it isn’t everything. In this
by Mathew Malwitz · Posted
If there’s one area of wildlife photography that challenges even some of the most consummate artists, it’s birds in flight. A dynamic flight shot shows action, and a bit of technical prowess. As you can imagine, capturing birds in flight is no easy feat.
To consistently capture these shots, one must be proficient with their gear and have a knowledge of animal behavior. We’d go as far as to say you need a bit of luck too, but what is luck if not preparedness meeting opportunity. In order to make the most of the opportunities that present
by Allan Weitz · Posted
As a working photographer, the center of the universe is your camera bag and its contents. Your cameras and lenses are the tools of your trade. As you may have noted, both are mentioned in plural because just as you wouldn’t jump out of an airplane without a backup parachute, you shouldn’t attempt to photograph an emotionally spiked, non-repeatable event armed with only one camera. The same applies to lenses, too. The many aspects that comprise shooting weddings—portraits, the ceremony, dimly lit environs, tight, crowded quarters and bright